Industry distributors say requests for proposals have become more complicated and time-consuming. They’re adapting, but some believe a reimagined process would behoove their firms and their clients.
Read MoreGalaxy – More Than Balloons Partners With Drinkware Brand Welly
Galaxy is continuing to broaden its offerings through a new partnership with Welly, a drinkware brand with a giveback mission
Read MoreIdentifying The Printing Industry’s Disruptors
Things change. For example, consider this quote from the 2054 Merriam-Webster Dictionary: “Football (/fo-ot-bôl/) Any of several games played between three teams on a triangular field having goalposts at all three sides, and whose object is to get the ball over a goal line, into a designated goal by running or kicking.” Wow! How did…
Read MoreMid-Year Consumables Market Update: Imported Aluminum Offset Plates Under Siege
With the year already more than half over, it’s a great time to pause and take stock of what’s going on in the consumables space — aluminum offset plates, paper, inks, and everything else needed to actually produce printed materials. While we have certainly come a long way from the shortages and price hikes…
Read MoreUniversity Tees Acquires Greek House
The deal brings together two companies that specialize in providing custom apparel and promo solutions for the collegiate market.
Read MoreHow Unionwear Handled the Surge of Harris-Walz Merch
Mitch Cahn, president of the New Jersey-based supplier, says political hat sales can indicate the popularity of a candidate, noting that sales spiked after the Democratic presidential ticket changed.
Read MoreThe Top Three Direct Mail Mistakes
Over the past 32 years, I have seen a lot of direct mail mistakes. Sometimes they have been really funny, like the time when a wrong phone number was put on the mail piece so when recipients called it they reached a sex hotline. That was pretty funny. Other times, the mistakes have just been…
Read MoreExecutive Perspectives: Addressed for Success President and Founder Christa Martin
Christa Martin, president and founder of Addressed for Success talks about her career path, gets candid about industry challenges, and explains how election season impacts her business.
Read MoreHow an NCAA Settlement Could Change the College Athletics Merch Game…Again
With changes coming to student-athlete compensation, schools are going to have to get creative to stay competitive in recruiting and the NIL market. There’s opportunity in that for promo.
Read MoreAlways Be Curious
As we experience the many situations in business and life we have two choices: 1. Assume we know what’s going on 2. Always be curious and see if there’s something for us to learn When I was younger, I was very confident and thought I had all the answers. That over-confidence and false bravado probably…
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