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  • August 26, 2026 Sara Lavenduski
    Canadian Promo Leaders React to New Tariff Developments
    The new 50% duties on Canadian products and Canada’s planned reciprocal levies...
    Featured News Homepage News 
  • August 26, 2026 Brendan Menapace
    How Print on Demand Is Transforming Corporate Merchandise Programs
    By reducing inventory risk and expanding choice, print on demand is fundamentally...
    Featured News Homepage News 
  • August 26, 2026 Emily Wilson
    Does Branded Apparel Correlate to a Winning Shark Tank Pitch?
    While it’s not a slam dunk, wearing company-branded T-shirts seems to have...
    Featured News Homepage News 
  • August 26, 2026 Brendan Menapace
    The Commercial Value of Textured UV Effects
    With the ability to more easily create textured embellishment now within reach...
    Featured News Homepage News 
  • August 25, 2026 Denise Gustavson
    G7+ Exchange Returns With a Global Standard on the Horizon
    This is the second year for the event, after a sold-out debut...
    Featured News Homepage News 
Canadian Promo Leaders React to New Tariff Developments

Canadian Promo Leaders React to New...

August 26, 2026
It’s a Tie Game Going Into the 4th Quarter. What Are You Going To Do?

It’s a Tie Game Going Into...

August 26, 2026
How Print on Demand Is Transforming Corporate Merchandise Programs

How Print on Demand Is Transforming...

August 26, 2026
Does Branded Apparel Correlate to a Winning Shark Tank Pitch?

Does Branded Apparel Correlate to a...

August 26, 2026

The 2026 State of the Print Industry

Our exclusive annual survey highlights the challenges and opportunities awaiting print and promo distributors.

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Promo Insiders: Counselor Best Places to Work Honorees Share Culture-Building Secrets

Three companies on Counselor’s 2026 Best Places to Work list reveal how they keep employees engaged and fulfilled.

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Big Markets for 2026: Nonprofit

The explosion of digital giving along with evolving donor engagement creates fresh opportunities for branded merch.

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Practicing Sustainability in the Wide-Format Segment

The success of your sustainability journey may depend on where you start.

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Catching Knives: Leading a Printing Business Through Constant Change

What really is the job of an owner, president and CEO in the print industry today? Let’s dig deeper.

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Big Markets 2026: Construction

Fueled by infrastructure investment and an emphasis on employee retention, this vertical continues to be a steady performer.

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Logomark Inks Partnership With Zwiesel Fortessa Glassware

The Counselor Top 40 supplier says the exclusive agreement will help distributors elevate gift programs, events and client experiences with premium drinkware.

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Custom Ink Survey Shows Value of Schools’ Spiritwear Programs

Findings indicate that K-12 institutions with inconsistent merch offerings see weaker fundraising and community engagement.

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5 Steps for Small Business Succession Planning

In this course on the ASI Learning Network, Jeannette Rhodunda of ASI discusses important moves small-businesses owners should make to prepare firms for their next phase.

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The Price Perception Problem in Print

Here’s how print businesses can ensure they’re bringing the most value to their clients.

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