Proforma hosted more than 125 community leaders and volunteers for Lamplighter’s Annual Kickoff Luncheon to benefit the homeless of Tampa Bay. Lamplighters is a 35-year-old organization dedicated to serving Tampa’s homeless children and families in need by engaging in activities to improve their health, education and rehabilitation…
Read More‘French Dispatch’ Pop-Up Cafes Use Print, Promo for Immersive Experience
Wes Anderson’s latest flick, “The French Dispatch,” is finally coming out after some COVID-related delays, and fans can go to Dayglow coffee shop locations in Los Angeles and Chicago for “French Dispatch” pop-up events. When they get there, fans can grab a “French Dispatch” print magazine, drink from special coffee mugs, take home various branded merchandise and more…
Read MoreStorm Creek Announces Certification as a Women’s Business Enterprise
Storm Creek announced its national certification as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC). The WBENC is the nation’s largest third-party certifier of businesses owned and operated by women. The certification is a meticulous process including an in-depth review of the business and site inspection…
Read MoreForward Madison FC’s Conor Caloia and Chase Eagan on Creative QR Code Merch, Branded Potatoes and More
Forward Madison FC is a professional soccer team based in Wisconsin. The team’s logo crest is a pink flamingo. It once sold branded potatoes as merch. Forward Madison’s Conor Caloia and Chase Eagan stopped by to tell us about that, as well as their (excellent) QR code merchandise, their marketing philosophy and more…
Read MorePeloton Teams Up With Beyonce, Adidas for Apparel Capsule
Before Peloton went full-on apparel brand earlier this year, the fitness company tested the waters via a partnership with Adidas. Now, Peloton is again drawing on Adidas and one other partner—none other than Beyoncé—as it takes another step toward increasing its branded apparel presence…
Read MoreOur 5 Favorite Promotional Products of the Week: (Almost) All-Halloween Edition
This week’s edition of the Fave 5 is (almost) entirely devoted to Halloween-themed promotional products and branded merchandise, including a trio of fun costumes and a spooky shoe/apparel collection. So grab a handful of fun-size candy bars, sit back and enjoy … if you dare…
Read MoreVantage Apparel Adds Josh Appelbaum as Vice President, Digital Transformation
Vantage Apparel announced the addition of Josh Appelbaum as vice president, digital transformation, and a member of the company’s senior leadership team. Appelbaum will be responsible for working cross-functionally to bring strategic insight and operations expertise in branded apparel, on-demand decoration and e-commerce services…
Read MoreTaco Bell Promotes Breakfast Menu Launch With Branded Sleepwear Line
Taco Bell wanted to get people excited about its breakfast menu, so it gave out free breakfast burritos and released a collection of branded sleepwear. The line includes men and women’s pajama sets, taco slippers, a burrito blanket, a bath robe, an eye mask and a plush blanket modeled after a Taco Bell sauce packet…
Read MoreWhy Is It So Hard to Find Chicago Sky WNBA Championship Gear?
The Chicago Sky just won the WNBA championship, but you might not know that if you get your sports cues from merchandise. Unlike when other hometown teams have won their leagues’ biggest trophies, Chicago retailers are saying that there’s a shortage of Sky championship gear…
Read MoreCameo Buys Celebrity Merchandise Platform Represent, Plans ‘Gift Bundles’
Cameo, the content platform that lets you pay celebrities to say happy birthday to your friend, is venturing into the branded merchandise world by acquiring Represent. Cameo purchased Represent from former owner Custom Ink, which will continue to play a part in production, fulfillment and logistics for Represent as it merges with Cameo…
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