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  • June 5, 2026 Cassie Green
    FESPA 2026 Gives a Look at the Future of Printing
    From powderless DTF and AI-powered automation to convergence with promo and wide-format,...
    Featured News Homepage News 
  • June 5, 2026 Promo Insiders
    Promo Insiders: What ASI’s 2026 Ad Impressions Study Reveals About the International Market
    ASI’s Michele Bell and Nate Kucsma take a deep dive into key...
    Featured News Homepage News 
  • June 5, 2026 Brendan Menapace
    Fanatics Takes Over FIFA Licensing From Panini, Underscoring the Value of Stickers
    Beginning in 2031, Fanatics-owned Topps will be the official licensing partner for...
    Featured News Homepage News 
  • June 4, 2026 Ashley Bray
    The Latest in Liquid Lamination
    New innovations promise to make liquid lamination a more attractive option for...
    Featured News Homepage News 
  • June 4, 2026 Hannah Rosenberger
    Editor’s Picks: Stylish Keychains & Luggage Tags
    Recipients can add some practical personalization to their bags and suitcases with...
    Featured News Homepage News 
FESPA 2026 Gives a Look at the Future of Printing

FESPA 2026 Gives a Look at...

June 5, 2026
New Research: Production Inkjet’s Next Bottleneck Is Finishing

New Research: Production Inkjet’s Next Bottleneck...

June 5, 2026
Promo Insiders: What ASI’s 2026 Ad Impressions Study Reveals About the International Market

Promo Insiders: What ASI’s 2026 Ad...

June 5, 2026
Fanatics Takes Over FIFA Licensing From Panini, Underscoring the Value of Stickers

Fanatics Takes Over FIFA Licensing From...

June 5, 2026

Does Your Company Qualify for Counselor’s Top 40 List?

If your company’s 2025 U.S./Canadian promo product sales were over $20 million, it may be eligible to be on Counselor’s exclusive ranking.

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Trump Threatens European Nations With Tariffs as He Seeks To Acquire Greenland

The countries, which include Germany, France and the United Kingdom, maintained a united front after holding an emergency meeting over the weekend.

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Why On-Demand Packaging Is the Next Profit Play for Apparel Decorators

A Q&A with Brian Reinhart, CRO of Packsize, about packaging on demand.

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My Core Sales Beliefs

While there is no one-size-fits-all manual for success, there is a set of core sales truths we can use as a guide.

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Creativity & Storytelling Highlighted at PPAI Expo 2026

Abigail Posner, former director of creative works at Google, encouraged the audience to “seek the why,” “look for the links” and “discover your mission,” during the opening keynote of the show.

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Strong Q4 Lifts Promo Industry to Record $27.7 Billion in 2025 Sales

Though the gains were driven more by price increases than increased sales activity, distributors remain relatively optimistic for the year ahead.

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Hang, Stick, Sell: The Sales Opportunity of Tags & Labels

Tags and labels offer a compelling mix of fun and function, and are a reliable source of sales.

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Executive Perspectives: Brian Swift on His 3-Step Approach to Setting Goals

The president of Swift Sourcing reflects on his realistic goal-setting practices and how the demands of the industry’s end-buyers and end-users continue to change.

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Koozie Group Fully Integrates Garyline, Announces New Tag Line

After joining the Mill Point Capital team last year, Counselor Top 40 supplier Koozie Group has integrated its fellow Mill Point company Garyline into its product offering.

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What Distributors Should Know About Sustainable Sourcing

During an education session at PPAI Expo, Laura Smith of Storm Creek shared advice for vetting suppliers for sustainable practices and avoiding greenwashing.

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