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  • December 31, 2025 Brendan Menapace
    Elevating Service, Sustainability & Strategy at Yale Printing & Publishing Services
    When Yale University Printing and Publishing Services (YPPS) launched its Web-to-print system in August,...
    Featured News Homepage News 
  • December 31, 2025 Bill Gillespie
    The Top 1%
    How do the best reps think? What makes them different? I'm referring...
    Featured News Homepage News 
  • December 31, 2025 Sara Lavenduski
    3 Proven Ways To Build a Self-Promo Campaign
    In a webinar on the ASI Learning Network, sales veteran Cliff Quicksell...
    Featured News Homepage News 
  • December 31, 2025 Hannah Rosenberger
    Top 10 of 2025: Trends, Analysis & Commentary
    ASI Media’s readers were especially eager for data this year on everything...
    Featured News Homepage News 
  • December 30, 2025 Toni McQuilken
    Direct Mail v. Junk Mail — It Matters!
    Direct mail pieces are thoughtful, personalized in some way to make the...
    Direct Mail Featured News Homepage News 
Elevating Service, Sustainability & Strategy at Yale Printing & Publishing Services

Elevating Service, Sustainability & Strategy at...

December 31, 2025
The Top 1%

The Top 1%

December 31, 2025
3 Proven Ways To Build a Self-Promo Campaign

3 Proven Ways To Build a...

December 31, 2025
Top 10 of 2025: Trends, Analysis & Commentary

Top 10 of 2025: Trends, Analysis...

December 31, 2025

Apparel Decoration: A Profitable New Frontier for In-Plants

In this conversation, IPI Editor Bob Neubauer sits down with Apparelist’s Cassie Green and Content Editor Kalie VanDewater to explore entry points into garment decoration and critically assess whether DTG printing is a viable, cost-effective option for in-plants.

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Chili’s & Tecovas Collaborate on ‘Booth Boots’ Made From Same Material as Restaurant Booths

The co-branded line of belts and boots, which sold out quickly, is a fun spin on using touch to evoke a brand aesthetic.

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2025 State of the Industry: Buyer Preferences

Distributors are spending smarter on client campaigns, aiming for the sweet spot of premium-feel promo at every price point.

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Trump Announces Barrage of Updated ‘Reciprocal’ Tariffs Going Into Effect Aug. 7

The president’s executive order on Thursday unveiled levies that will affect nearly 70 U.S. trading partners, as well as a steeper rate on Canadian goods in place immediately.

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Counselor’s 2025 Woman of Distinction Brings Her Service & Sustainability Mindset to Promo

Mandi Rudd, director of new markets at Genumark, has always pursued promo with a purpose.

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Understanding QuickBooks Enterprise Subscriptions

August 1, 2025August 1, 2025 Harriet Gatter

Can I purchase a QuickBooks Enterprise subscription if I’m not already on an older Premier version or enrolled in a subscription?

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Featured News, Homepage News, UncategorizedAccounting, ask the accountant, harriet gatter, Quickbooks

Are You a Printer or a Technology Company That Prints?

If you’re in the printing industry today, you’re really a technology business that happens to put ink and toner on substrates.

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Everen Brown Reflects on 50 Years in Promo (With More To Come)

The distributor looks back on a career that started when he was just 13 and success that has allowed him to travel the world.

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The Power of Commemorative Tickets: Your Ticket to Sales Success

Step right up, we’ve got your golden ticket to promo sales. Find out everything you need to know to sell commemorative metal tickets: a unique, premium product that’s made in the USA and will last a lifetime.

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2025 Counselor State of the Industry

In a year of extraordinary challenges, promo companies have shown the grit needed to succeed.

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