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  • July 6, 2026 Tara Lerman
    What I’ve Learned About Promo From Attending Half a Dozen Bachelorette Parties
    They're high-spend events, making them ripe opportunities for promo.
    Featured News Homepage News 
  • July 6, 2026 Tara Lerman
    BEL Promo Taps Tatiana Armenta To Lead Sales & Operations
    Armenta brings more than two decades of sales experience to the Medley,...
    Featured News Homepage News 
  • July 6, 2026 Tara Lerman
    Ball Pro Adds New Lifestyle Brands To Growing Product Lineup
    The Golden Valley, MN-based supplier announced the addition of select products from...
    Featured News Homepage News Promo Apparel 
  • July 6, 2026 Tara Lerman
    Geiger Expands International Footprint With 2 New German Acquisitions
    The Counselor Top 40 distributor has acquired GF Werbemittel and Pro-promotion.
    Featured News Homepage News 
  • July 6, 2026 Gabby Houck
    Inside swissQprint America’s Bold Investment in the Future of Print
    swissQprint America embarked on a whole new chapter with the opening of...
    Featured News Homepage News 
What I’ve Learned About Promo From Attending Half a Dozen Bachelorette Parties

What I’ve Learned About Promo From...

July 6, 2026
BEL Promo Taps Tatiana Armenta To Lead Sales & Operations

BEL Promo Taps Tatiana Armenta To...

July 6, 2026
Ball Pro Adds New Lifestyle Brands To Growing Product Lineup

Ball Pro Adds New Lifestyle Brands...

July 6, 2026
Geiger Expands International Footprint With 2 New German Acquisitions

Geiger Expands International Footprint With 2...

July 6, 2026

Before You Partner With a Print Shop, Read This

July 23, 2021May 8, 2024 Luke Gardner

How do you know if a print shop you’re going to partner with is worth trusting? What really matters when you choose a print shop? There’s no secret formula for selecting the best decorating partner, but there are some big red flags to look out for—and some small but important signs of quality…

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Apparel, Custom Apparel, Printing

Eric Nashbar on Finding Your Competitive Advantage

July 23, 2021May 8, 2024 Greg Muzzillo

Eric Nashbar is a serial entrepreneur who started four business ventures, grew sales to over $35 million a year, managed over 350 people, received a patent and sold those companies for over eight digits—all before the age of 40. Tune in to Million Dollar Monday to hear Nashbar share his story and key advice…

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Marketing and Sales

A Marketing Makeover: Finding New Promo Sales Opportunities in the Financial Market

Banks and credit unions are going through a transformation as they look for solutions to the marketing challenges they faced during the pandemic. Now is the time for the industry to bring promotional products back to the forefront of financial institution marketing. Here are some things to consider…

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WD-40 Enters Branded Merchandise Game With Online Store, ‘Summer of Swag’ Sweepstakes

In a press release, WD-40’s brand manager said “fans have been asking where they can get their hands on WD-40 brand gear for years.” Now, WD-40 is giving the people what they want with a branded merchandise store and a promo event called the Summer of Swag Sweepstakes, where fans can win $100 worth of gear each week…

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Debate Over California City’s Municipal Worker Vaccination Sticker Policy Is Worth Watching for Print and Promo

Municipal employees in one California city are being asked to show proof of their vaccinated status as a sticker on ID badges, but some local city council members criticized the move as an invasion of personal privacy. The debate is worth watching from a promo standpoint, as it could either create or deny new opportunities for printed products…

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Intentionally Natural: A Hybrid Approach to Creating and Fostering Relationships

July 22, 2021May 8, 2024 Bill Petrie

The word “relationship” is an article whose definition is both simple and beguiling at the same time. Unfortunately, when it comes to building business relationships, there seem to be two schools of thought with very little room for compromise. Is there a hybrid approach that works better?…

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Marketing and Sales

Spector & Co. Announces Appointment of Kippie Helzel and Bruce Curry

Spector & Co. announced the hiring of industry veterans Kippie Helzel and Bruce Curry. “It’s not every day that you can land talent like Kippie and Bruce, and we feel very fortunate that they’ve both decided to join our team at the same time,” said Rob Spector, CEO of Spector & Co….

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Why UNC’s ‘Group Licensing’ Branding Agency Partnership Is a Big Deal for Student-Athlete NIL Merchandising

The University of North Carolina has partnered with The Brandr Group to facilitate student-athletes’ branding efforts. According to Forbes, The Brandr Group will “develop licensing opportunities on behalf of the student-athletes in apparel and non-apparel categories, and other co-branded sponsorships.”…

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Cincinnati Apparel Company Partners With Reds Right Fielder to Recreate T-shirt Designed by His 7-Year-Old Son

Cincinnati Reds right fielder Nick Castellanos showed up to the All Star Game red carpet rocking a T-shirt with a hand-drawn design by his 7-year-old son, Liam. Now, the Castellanos boys have teamed up with local T-shirt company to produce Liam’s design for Reds fans everywhere, with a portion of proceeds going to charity…

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Ralph Lauren’s U.S. Olympic Team Jackets Feature Built-In Cooling Technology

U.S. Olympic team uniform designer Ralph Lauren has integrated cooling technology into the Opening Ceremony Parade uniform. The new RL Cooling technology was developed specifically for the athletes, and monitors skin temperatures the same way a computer’s cooling device detects heat…

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