The Savvy Gift Giver’s Katie Taylor is one of the most articulate advocates for diversity and inclusion in the promo industry. She has established a successful and diverse company on the platform of an inclusive partnership with her staff and clients. Katie approaches the challenge of creating industry diversity with great enthusiasm and…
Read MoreThe vaccination card is now an iconic little piece of paper. Thanks to widespread vaccine availability and the now-popular “Vaccine Selfie,” you don’t need to read a single word on the card to know what it is. The vaccine card is obviously worth more than the paper it’s printed on, and because of that, people…
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The Premier Group Network board of directors has announced Bob McLean, interim president of PPAI, as the guest speaker for the organization’s annual business meeting taking place today, Tuesday, April 27. McLean will welcome Premier Group members and share a brief state of the industry report…
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Hirsch Gift, Houston, announced new multi-line representative and territories. Flanagan & Associates will represent the supplier in the Southeast region of the U.S. and Puerto Rico. Tom Flanagan, based in Florida, will cover Florida…
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As part of our 2021 State of the Industry report, we reached out to experts in five major product categories. Below is an excerpt from our conversation with Jo-an Lantz, president and CEO of Geiger, Lewiston, Maine. Find out what she had to say about the current state of promotional products, the long-term prospects for PPE and more…
Read MoreThere’s plenty to know about LinkedIn, including how to best utilize it to connect with new customers. Here, we’ll look at different approaches for using LinkedIn and learn from three promo distributor experts how to get the most out of your business efforts on the platform—whether you’re a new user or a pro…
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Logomark, Tustin, Calif., has added a new leadership role, naming Michael Bistocchi as chief revenue officer. Bistocchi will be responsible for driving all revenue-generating activities with a focus on growth through broadening Logomark’s customer base, solidifying distributor partnerships, and aligning sales and marketing strategies…
Read MoreThe Oscars were last night, and the gift bags were back for nominees who attended in person. For nominees who chose to celebrate from home, Chanel took a temporary break from its usual pre-show party, instead sending “formally dressed couriers” to hand-deliver a box with “ingredients to toast fashion and film”…
Read MoreMajor brands have been scaling back their logo designs to simplified, flatter styles that evoke the past and look good on mobile devices. The desire might have been mobile-first, but these minimalist designs create new opportunities for creativity on physical promotional products, too…
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Jim Hummer founded two health care companies and invested in over 30 cutting-edge ventures, creating over $4 billion in shareholder value. Hummer discusses with host Greg Muzzillo the lessons he learned from opportunities and failures during his career, including when he sold his company, Whole Health Management, to pharmacy store giant Walgreens…
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