TikTok, the wildly popular social media platform, is now opening the door for content creators to sell merchandise directly through the app. TikTok partnered with Teespring to allow content creators to design their own merchandise and let fans buy it directly on the app. This is a first for TikTok, but not new for similar apps like YouTube or Instagram…
Read MoreMake More Money Selling High-Profit Street Fleece
Living during a pandemic has caused some major shifts. Distributors and decorators are selling lots of fleece streetwear—now also fondly known as “everyday wear.” And, this big-profit category is showing no signs of slowing down. What does this massive trend toward fleece mean for you? In this episode, you’ll learn about these year-long selling opportunities, the huge profit margins you can make with fleece, and 2021 apparel trends. Get ready to propel your business toward premium comfort.
Read MoreThe 2020 Top Promotional Products Suppliers List
Your guide to the promo industry’s best supplier companies–now featuring our 2020 Supplier Excellence Awards
Read MoreProforma Launches Business Success Webinar Series
Proforma, Cleveland, has launched a new series of webinars called “New Days, New Ways” as a sequel to its original “Rise & Thrive” webinar series. The “Rise & Thrive” series, introduced in March 2020, included more than 100 webinars focused on helping members pivot and innovate during the first several months of COVID-19. This original…
Read MoreUCLA Sues Under Armour for $200M Over Breach of Record Apparel Contract
A lawsuit alleges that Under Armour misled UCLA about its financial standing—resulting in an enormous $280 million apparel contract in 2016—and then failed to make scheduled payments or deliver products as laid out in the contract. Under Armour informed UCLA two months ago that it was terminating the deal with more than $200 million still owed to UCLA…
Read MoreIn Its War Against Apple, Epic Games Wants Fortnite Fans to Create and Sell Their Own #FreeFortnite Merch
Epic Games, maker of the video game Fortnite, has been waging an all-fronts war on Apple, holding in-game events blasting the tech company and making sure Fortnite players know who the true villain is the ongoing dispute between the two companies. And, because it’s 2020, the war has now inevitably extended into branded merchandise…
Read MoreThe State of the Sports Promotional Products Market: What’s Selling and What Comes Next
Sports aren’t yet totally back to normal. That has hurt promotional products businesses that rely on sporting events from the pros down to the high school or youth level. As we wait for sports to fully return, we asked three industry pros for insights on what’s selling in this market, what they expect the recovery to look like and what comes next for sports promos…
Read MoreThe Long Beach Police Department Is Not Happy About ‘2020 Riot’ Merchandise and Challenge Coins Bearing Its Name
Clear Hot Gear, a company that sells apparel, bags and other products relating to law enforcement and “tactical” purposes, is selling a challenge coin and sticker pack that says “Long Beach Police – 2020 Riot.” It is also selling similar coins and stickers for Los Angeles County. The actual Long Beach Police department is not happy about the products…
Read MoreHigh Score! This Distributor’s Brilliant Self-Promo Has Generated Six Figures in Sales (and Counting)
WHOOPLA, a distributor based in Encino, Calif., sends out two to three self-promo kits a year. Its latest, meticulously crafted and fully themed in ’80s arcade branding, is already a smash hit, generating multiple orders totaling six figures in sales with 100 of the 200 total mailings still to go. Here’s how it came together…
Read MoreCosmetics Brand Glossier Wins Trademark for Millennial Pink Pouch
Glossier is one of the biggest names in cosmetics right now, and the pouch, as we’ve seen, is everywhere. With health and wellness products so popular in the promo world and Millennial Pink so popular everywhere, there’s always a chance a customer asks for something similar
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