Companies grow and evolve. Culture and values have to evolve with them. Our first Core Values were about who we are at work. Our new ones are more about how we work together. The biggest learn for the management team through the Core Values project was that people want to be part of something that inspires them. If employees are inspired and happy, it shows—and it leads to happy customers…
Read MoreNike is teaming up with New York City to license its NYC logos in exchange for a cut of the sales. The city Franchise and Concession Review Committee approved a two-year licensing agreement last week that gives Nike the ability to brand its apparel and footwear with notable New York City logos and emblems…
Read MoreIt seems Polo Ralph Lauren struck the perfect balance of sustainability and style with its 2019 U.S. Open ballpersons uniform. According to Forbes, each outfit is made from an average of seven recycled plastic bottles converted to a recycled poly-fiber. The brand also plans to use Wilson tennis ball cans recycled from this year’s event for the 2020 uniforms…
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In case you haven’t noticed, hats are having a moment. From the giant Jacquemus straw hat Rihanna and Jessica Chastain donned all last summer, to the Dior visor Kim Kardashian showcased on Instagram, to Hidden Valley Ranch’s must-have branded dad hat, headwear has become the latest must-have fashion accessory. We can’t say we’re surprised…
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Polyconcept North America (PCNA) announced that it has refreshed its pioneering EcoSmart program to meet the needs of a new generation of consumers eager for eco-friendly products and opportunities to help the planet. EcoSmart was originally established more…
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The Koozie brand, especially in the promo industry, is about as iconic as it gets. It’s one of those brand names, like Velcro and Kleenex, that’s so synonymous with a specific product that it often gets used to describe similar products, regardless of the brand. It doesn’t get much bigger than that. But even the best-known brands can use a refresh from time to time, and that’s the situation BIC Graphic found itself in…
Read MoreYou’d think that a band’s goal would be to make as many T-shirts as humanly possible in the hope that more fans become walking advertisements. But, British indie rockers the 1975 are trading in maximalist marketing for environmental conservation, even if it’s at the expense of their own merchandising efforts. The band, which recently recorded…
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Raining Rose, Cedar Rapids, Iowa, announced the recent hiring of Alyssa Inkrott, who has joined the promotional sales team as a national sales executive, calling on national and large accounts all over the country. Inkrott brings experience and knowledge from…
Read MoreThough Elon Musk founded The Boring Company in 2017, he has crafted a career and public profile that is anything but boring. For his latest display of genius/madness, the entrepreneur is making good on his now 17-year-old dream to colonize Mars, with his SpaceX company’s website selling promotional T-shirts designed to further his quest to,…
Read MoreIn this presentation, Debbie McKeegan, CEO of Texintel and a 20-plus-year veteran of textile manufacturing and design, will discuss her extensive experiences with all types of print technologies—including screens, reactive, dye sublimation, and others—and why she believes pigments have become the world’s preferred ink set for applications that demand high quality, rapid and agile production, adaptability to emerging trends and substrates, and eco-consciousness.
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