In the wake of the El Paso shooting, local T-shirt printers and other companies are creating and selling merchandise to raise funds for the victims and their families. USA Today spotlighted some of the businesses that are donating proceeds. One design, by an El Paso T-shirt company called MoCha, has been picked up by other printers…
Read MoreSGIA Acquires Promo Marketing Parent Company NAPCO Media
In a move that further enhances its current partnership with NAPCO Media and creates unprecedented value for the industry, the Specialty Graphic Imaging Association (SGIA) today announced that it has acquired NAPCO Media. Under the terms of the agreement, which has been unanimously approved by SGIA’s Board of Directors, NAPCO Media—parent company of Promo Marketing,…
Read MoreFrench’s Celebrated National Mustard Day With Promotional Mustard Ice Cream
Summertime temperatures can make people engage in some weird activities. Therefore, we are going to make rising digits take the heat for a peculiar campaign by French’s. In honor of August 3’s National Mustard Day, the McCormick & Company brand released mustard ice cream, with visitors to New York and California able to make the…
Read MoreSnapchat’s Smartphone Case Proves Trends are Cyclical
Funny how trends work, isn’t it? Everything that was once old, outdated and uncool are now the most sought after items. Remember how people thought vinyl records were an antiquated medium after the birth of CDs and MP3’s? Just about everyone you see on the street these days has a smartphone with a touch screen.…
Read MoreChocolate Inn/Lanco Adds Contract Printing Services
Chocolate Inn/Lanco, Hicksville, N.Y., has added contract printing services to its roster of customization capabilities and products for the promotional products industry. These new services, offered under the name Lanco Contract Printing Services, will provide complex decorating processes, including vibrant, multi-colored screen printing; 3-D embroidery; specialty inks like glitter, metallic and glow-in-the-dark; heat transfers (including…
Read MoreTrust Your Intuition
Most of us businesspeople have great ideas from time to time. The typical response to our good ideas is to seek lots of affirmation. In the pursuit of affirmation, businesspeople reach out to their friends to get feedback. There are two big problems with this. First, your friends don’t understand your business very well, and…
Read MoreOwner of Champion Auto Parts Brand Had No Idea Its Logo T-shirt Would Be in Tarantino Movie
Even though movie tickets cost about a zillion dollars these days, the $79 million box office haul for “Once Upon a Time…In Hollywood” still resonates as an impressive feat. While obtaining a few more bucks from the film weighs heavily on the minds of Sony/Columbia bigwigs, the brains behind the Champion auto parts brand are,…
Read MoreKentucky Democrats Raise $200K on ‘Moscow Mitch’ Merchandise
In something of a role reversal for Mitch McConnell, whose own campaign made a pretty penny on “Cocaine Mitch” gear earlier this year, the Kentucky Democratic Party is cashing in big time on “Moscow Mitch” merchandise. The Kentucky Dems started up a “Moscow Mitch” web store, offering T-shirts, a brass Moscow Mule mug, a shot glass, stickers, buttons and a Cossack hat…
Read MoreProforma Hosts First Annual Technology User Conference
Proforma, Cleveland, held its inaugural Technology User Conference from July 21-24 at the Gaylord Palms Resort and Convention Center in Orlando, Fla. The conference’s theme, “Envision,” brought together thought leaders, technology innovators, executives, supplier partners, current affiliate owners and prospective new affiliate owners seeking to improve their organizations using the Proforma’s business management platform. “Business success…
Read MorePost Malone Continues Promotional Dominance With Bud Light Branded Merch Collab
Thanks to his immensely popular catalogue, Post Malone will likely not have to say any “Goodbyes” to the charts for a long time. Courtesy of a collaboration with Bud Light, it does not look as if the 24-year-old will be losing any promotional products clout either. The two are teaming up for a branded merchandise…
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