Good news for U.S. apparel sellers: Spending is up. According to Bloomberg, Americans’ spending is surpassing expectations for economic growth in the third quarter, and it’s apparel that is reaping the benefits…
Read MoreThese Dunkin’ Donuts Red Sox Promotional Signs Were, Uh, Not the Best Idea
Maybe I can place the blame on my occasional preference for formality, as I have always preferred using the “doughnut” spelling instead of the “donut” one. Quite aware of the power of effective branding, though, I will never knock the move by Dunkin’ Donuts to go for the colloquial version. However, I can question and…
Read MoreGo Ahead, Try to Put These Pokemon Hats on a Cat
Have any of you cat owners ever tried to put something on the cat? By that, I mean anything—a costume, mittens, a cone after surgery, an action figure to ride it. It doesn’t work, right? That’s because cats are the proudest, most independent creatures in the known universe. Everything they do is on their terms.…
Read MoreChip Danby joins NAPCO Media as Executive Vice President President of Promo Marketing Group
NAPCO Media, a Philadelphia-based leading B2B media company and parent company of Promo Marketing, today announced that Chip Danby has joined as executive vice president of the Promo Marketing Group, whose brands include Promo Marketing, Power Meetings, Print+Promo and Distributor Connect. Danby brings more than 20 years of industry experience to Promo Marketing. He has…
Read MoreKomori’s Impremia IS29 Opens New Revenue Opportunities for Color Ink
Color Ink, Sussex, Wisc., has purchased a Komori Impremia IS29, a first-of-its-kind 29″ inkjet, sheetfed UV printing system. Color Ink serves a nationwide customer base of name brands…
Read MoreWhy Metallica Wants Fans to Dig Out Their Old T-shirts
Since their 1983 debut release “Kill ’Em All,” Metallica have engaged in an all-out welcomed attack on eardrums, rocking out before fans all across the globe—including those at the Wells Fargo Center in Philadelphia last week—and scoring six chart-topping studio albums. Their last disc not to reach the number one spot, 1988’s “…And Justice for…
Read MoreSpooktastic Special! Jay Busselle Talks Branding Nightmares, Halloween Promotions and #PromoChat
In the spirit of everyone’s favorite haunted holiday, Jay Busselle joined the show to discuss branding nightmares, his favorite Halloween promotions and scary marketing in general. Is your promo business making any of the branding mistakes Jay mentioned? Listen and find out! Plus, Sean and Brendan discuss Burger King’s gross new nightmare sandwich, terrifying VCRs and much more. Don’t listen alone!…
Read MoreOK, These Adidas World Series Merch Vending Machines Were Freakin’ Awesome
The World Series is over, with the Boston Red Sox cruising to a 4-1 series win over the Los Angeles Dodgers. But, honestly, who cares, because we need to talk about the digital vending machines Adidas used to dispense piles of branded World Series merchandise and promote a new line of shoes…
Read MorePromo Marketing and PromoCorner Announce Content-Sharing Partnership
Promo Marketing and PromoCorner today announced a partnership to share industry-leading content across platforms. The new partnership will serve to enhance the reach of the content as well as making it easier for promotional products industry professionals to benefit from it. “Today’s announcement with industry leader Promo Marketing is another solid step in our mission…
Read MoreQUINN Announces Staff Additions
QUINN, Hanover, Pa., announced that it has added Aaron Rill to its I.T. team, Sherry Jones to the production team, Jessica Boerner to the customer service team, and Mark Tress to the product development team. In addition to working alongside a rapidly expanding, talented staff, QUINN announced the promotion of Jess Stevens to CSR Lead.…
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