Nicki Minaj has been making enemies left and right recently. It seems she upset Cardi B so much that she threw a shoe at her, but that’s not the story that has our attention this week. According to GQ, Nicki Minaj has been targeting Travis Scott’s album sales in her latest Twitter rant.
Read MoreOne Direction’s Merch Store Finally Shut Down and I Can’t Believe I’m Saying This But There’s a Real Lesson Here
Last week, One Direction’s online merchandise store shut down. That might not seem like a huge deal, but there’s actually one legitimately fascinating aspect to it, especially for promo professionals. Stick with me here…
Read MoreHow a Bacon Brand Scored a Huge Marketing Win After Supreme ‘Borrowed’ Its Logo for Hats
For a recent Supreme apparel drop, the company unveiled Horizon five-panel hats with its own take on the logo of Farmland, a bacon company—font and graphic included. But instead of taking the company to court, Farmland took the high road and went into full-on hilarity mode for a huge marketing win…
Read MoreBIC Graphic Expert Series – Calendars
Part of the BIC Graphic Expert Sessions, this webinar focuses on Calendars, one of the top 10 categories in promotional products. This webinar is designed to provide the tools you need to be successful in selling calendars while adding value for your customers.
Read MoreWhy Didn’t I Think of That?
Upon release of a new feature or invention, I hear people say, “I wish I had thought of that.” Depending on the topic, I occasionally hear people say, “I thought of that, I could be a millionaire!” Just last week, I opened my Kindle reader on my iPad and tried the “continuous scroll” feature. I…
Read MoreHospitality Mints Acquired by Food Manufacturer
Hospitality Mints, Boone, N.C., announced that it has been acquired by Mount Franklin Foods LLC, the El Paso, Texas-based parent company of Sunrise Confections, Azar Nut Company and Mount Franklin Nutritionals. The acquisition is effective immediately, and Hospitality Mints’ production will stay in its North Carolina location. “As part of our continued effort to strategically…
Read MoreXbox Is Giving Away Branded, Grease-Proof Controllers
For anyone who’s played the popular online video game PlayerUnknown’s Battlegrounds, otherwise known as PUBG, you’re likely familiar with the phrase “Winner Winner Chicken Dinner.” The catchy rhyme displays every time you win in the game. Eating an entire chicken dinner while you’re playing, though, seems impractical and messy, to say the least. Xbox Australia…
Read MoreNot Yet, Cleveland: Bud Light Rules Browns Tie Not Enough to Open Promotional Beer Fridges
Despite a valiant effort, the Cleveland Browns could not conquer the Pittsburgh Steelers, with a blocked field goal in overtime sealing a 21-21 tie. In going from supporting a team with a losing streak to one with a winless stretch, many fans had hope Bud Light would unlock the victory fridges it had placed in and around Cleveland watering holes, but the beer company made it clear fans would have to wait for an actual win…
Read MoreVideo: 3 Proven Steps to Building a Robust Sales Pipeline
As sales professionals, many of us are aware of the importance of sustaining a strong pipeline to maximize your sales and profit potential. However, building and maintaining that pipeline is often a daunting task and can be challenging on your own. Proforma’s Chief Sales Officer Tom Rizzi has three proven steps he would like to share to help you build a robust sales pipeline. Implement these strategies for a big impact on your bottom line!
Read MoreAd Bands Parent Company Wins Unfair Competition Case Against Overseas Companies
The U.S. Commerce Department announced that it has made a preliminary ruling that imports of rubber bands from Asian markets like China and Thailand amount to dumping. This ruling stemmed from a petition filed this year by Alliance Rubber Co., Hot Springs, Ark., the parent company of Ad Bands Plus and the largest rubber band…
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