At the end of the day, this is the type of promotional product that gives us hope. Without fear, A.1. has volunteered to give dads what they never knew they wanted, but needed nonetheless. To top it all off, this promotion is peak dad-humor, too, full of gimmicky fun and lighthearted, whacky spirit. If only we could make everything meat-scented…
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The “Jurassic Park” reboot franchise that started with 2015’s “Jurassic World” has become a behemoth (a T. Rex, one might say) of a blockbuster. So, it’s really fitting that the franchise goes larger than life with its promotional campaign, isn’t it? “Jurassic World: Fallen Kingdom,” which hits theaters in June, has a promotional budget of $185 million, more than double its spending for the first installment three years ago…
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his year’s February 4 Minnesota matchup between the Philadelphia Eagles and New England Patriots in Super Bowl LII lived up to its hype as a potential clash for the ages, and counterfeiters likewise sought distinction on that day. However, many would-be lucrative deals ended up dashed, as authorities seized some $20 million in counterfeit merch. Yesterday, a Minnesota judge ruled the items could be donated to charities rather than destroyed…
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Sportsman Cap & Bag, Kansas City, Mo., is now launching new products throughout the year. “Traditionally, we’d release exciting new brands and styles annually,” Dan Saferstein, Sportsman Cap & Bag president, said. “In 2018, we decided not to wait to offer…
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Gmail launched in 2004, and was immediately a hit largely because they offered more free storage than anyone. It was more than storage that kept Gmail the leader in email, it was powerful features that were easy to use overall. Gmail was one of the first major applications to use AJAX (if you really want…
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The European Union Commission proposed new legislation on Monday that would ban single-use plastic products, such as plastic straws, in an effort to minimize plastic in the oceans and waterways. It would also require EU countries to get rid of…
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Many of these misspellings will inspire incredulous reactions while others will have people saying, “I can’t spell that either.” All of them, though, remind us that proofreading, a huge element of the promotional products realm, will never lose appeal, especially if we are tackling “apparel,” which the good folks in West Virginia have trouble stitching together properly…
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Promotional Products Association International (PPAI), Irving, Texas, announced Marsha Londe, owner and CEO of Atlanta-based Tango Partners; and Mary Ellen Sokalski, MAS, CEO of Cherry Hill, New Jersey-based creative marketing agency The Scarlet Marketeer, as recipients of…
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Come 2020, Nike will continue to be the exclusive provider of on-field NFL apparel, which includes jerseys and base layers. For the adult fan apparel, i.e., authentic and replica jerseys, warm-up clothes, champion tees, etc., there will still be a Nike logo, but Fanatics will manufacture and distribute the clothing…
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The design team behind the NBA Finals hats failed to notice that the logos for the winning teams obscured the “NBA” letters on the hat. As a result, “NBA” looked a lot more like “NRA,” which we all know typically stands for the National Rifle Association…
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