If you thought we reached peak umbrella innovation, you would be wrong. According to CNET, former Samsung engineers have designed the latest, futuristic umbrella. The Opus One connects to the user’s Opus One Jonas app to detail seven days of…
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I have written about changing business landscapes in this publication for more than a decade now. During this time, we have experienced a shift in technology that created an “adapt or perish” atmosphere. We also experienced a recession so deep, many didn’t expect our industry could bounce back. But, we did. Today, we face uncertainties…
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As 2016 comes to a close, many people are creating year-end lists, like favorite music, movies, books and more. Fast Company created a list of the best and worst branding efforts it saw from this year. Here’s what it decided: Grubhub, the online food ordering service, earned the top spot on this year’s list. Fast…
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InnerWorkings Inc., Chicago, and GateHouse Media, Fairport, N.Y., announced that they have entered into a comprehensive, long-term commercial agreement whereby InnerWorkings Inc. will become the exclusive provider for most marketing materials across GateHouse Media’s North American locations. Under the terms of the agreement, InnerWorkings Inc. will assume responsibility for the production of multiple GateHouse Media…
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What do Jägermeister liquor and the Milwaukee Bucks have in common? One very important thing. At least that’s what Jägermeister is trying to prove, according to Yahoo. The company filed an application with the U.S. Patent and Trademark Office last…
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Remember when Philadelphia Eagles wide receiver Dorial Green-Beckham tried to take part in the “My Cause, My Cleats” campaign by making his cleats represent the fictional “Yeezy Foundation?” Well, the NFL didn’t like it, and fined Green-Beckham $6,076 for wearing unapproved cleats. Philadelphia Eagles wide receiver Dorial Green-Beckham received a fine…
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Cimpress, Venlo, Netherlands, announced that it has entered into a definitive agreement to acquire National Pen Co., Shelbyville, Tenn. National Pen Co. will complement the investment Cimpress already has made in its technology and supply chain capabilities for promotional products, apparel and gifts offerings. “Just like business cards, custom pens are a simple yet highly…
Read MorePromo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: I’m dog-sitting this weekend, which means that I get to do all the not fun parts of having a dog without the long-term companionship.) Last week, Maple Ridge Farms secured…
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Yesterday, Hit Promotional Products, Largo, Fla., announced that it opened a new apparel facility in Bellmawr, N.J., just outside of Philaldelphia. We spoke with Marc Held, vice president of Hit Promotional Products, about the new facility and how he expects it to impact the business. Promo Marketing: Could you tell me a little bit about…
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Unlike last year, the Pantone Color Institute managed to settle on one color of the year for 2017—Greenery. “Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew,” the…
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