Our evolving industry business model continues to be a hot topic. Recently I started wondering how an online purchasing mentality, I’ll call the Amazon click-to-buy world, affects our industry. It begs the question, are we (aka distributors) really needed? It’s getting easier and easier for end-users to buy online or direct from suppliers.
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It’s your job to make yourself unforgettable. What are you doing to you stand out? What have you done to make your last interaction with your customers memorable? Have you given them a lasting impression? Have you left them wanting more of you and what you offer?
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Recently, someone impacted my life. It was a virtual stranger I have never met. This wasn’t a family member, a friend, business colleague, or spiritual advisor. It was a sales guy.
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Are you ready to commit to making 2013 your best year yet?
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Everybody loves to ride the wave. In just about 20 or so years the world has gone from the lovable (then annoying) you’ve got mail to a place where we can’t seem to live without the Internet to support our social and work interaction. Need an answer from a co-worker two cubes away, fire off an E-mail. Need to update Aunt Sophie on how the kids are doing—shoot a quick video and send her to You Tube. Want to get new car insurance, drop by Geico.com today.
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