Maker’s Mark made a huge marketing mistake last month when it attempted to change its original forumla. Here are three things they did wrong that you can do right.
Read MoreWatering Down the Message: 3 Marketing Mistakes from Maker’s Mark
Tag: Press
3 (More!) Tricks For Writing Knife-sharp Press Releases
A few simple ways to make your P.R. more impressive and effective.
Read More5 (More) Tips for Writing Knife-sharp Press Releases
A follow-up from last month’s popular post, five more pointers for writing clean, pointed and effective press releases.
Read More5 Tricks for Writing a Killer Press Release
Easy ways to get your company’s news to jump out from all the online clutter.
Read MoreBad Hair and Personal Branding
Some people have remarkable branding ability. During a historic week when President Obama was dealing with serious international issues and the subsequent capture and killing of our nation’s number-one enemy, Donald Trump was cashing in on all the free press he could muster.
Read More5 Tips To Get Your Press Release Printed
You know how to get your client’s message out on a pen, but do you know how to get it out as a press release? Here are tips to help maximize your PR prowess.
Read MoreStaples Has Green Power
Every once in awhile, you hear some news that makes you feel a little better about the day. Check out the press release below about what companies and organizations are taking
Read More$10 Million Lead Paint Fine and Other Industry News
Though the topic has been out of the news spotlight, we shouldn’t forget about the lead paint issue that effects the promotional products industry. While no one knows how wide-spread the problem is, it is nice to see companies are beginning to be held responsible for their actions.
Producer of Give-Away Lunchboxes Ordered to Pay $10 Million
L.A.-based lunchbox maker sold 100,000 lead-tainted lunchboxes to the state.
Oakland, CA -In San Francisco Superior Court yesterday, Judge Richard A. Kramer ordered L.A.-based T A Creations to pay $10,071,500 for the company’s violation of California law when it sold lead-tainted lunchboxes to
We Want To Know What You Think!
I’d like to thank everyone that has passed along feedback on the new site and those who have sent in press releases about company news or products. We’re optimistic here about building a community of distributors, suppliers and industry experts that can be mutually beneficial to one another.
In any case, the new issue of Promo Marketing Headlines is out and probably already in your inbox. Hopefully everyone will have a chance to read it over. If you haven’t, Here are the new headlines from Bodek and Rhodes, Broder Bros. and Crystal D.
Remember, if your company has news, make sure you