In 2015, the journey of the promotional products professional in shifting prospects to clients is more challenging than ever. With the Internet, email, texts and blog postings added to phone calls, direct mail, meetings and cold calls all constantly interrupting the day, there is so much noise out there to overcome!
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How to Have a Conversation
You will build a better business if you learn how to have a better conversation. Maybe the best thing you can do to increase your sales is to stop selling. Stop doing all the talking and start building a give and take conversation—a true dialogue.
Read More7 Ways to Create A Social Media Presence
You’re not still asking why or whether you need to have a social media presence, are you? You need a social media presence because that’s where your new customers are and it’s how they will find you, trust you and try you.
Read MoreShould You Ever Stop Following Up?
Should you ever give up on follow-up? That depends on how valuable the prospect is to you. I can tell you from actual experience that it may take months to get an order or get in to see a prospect that has the ability to give you large and repeat orders, but the payoff can be enormous.
Read More3 Big Networking Mistakes AND How to Avoid Them!
If the networking you have been doing isn’t getting the results you want, here are three mistakes you may be making and how to avoid them.
Read MoreAre Your Prospects Disappearing?
Seven questions are critical for holding onto prospects and figuring out whether they’ll be high-risk—or high-reward.
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