Kathy Cheng, president of Redwood Classics Apparel, discusses how role models inspire change in the printing industry. Together with Threads of Change co-hosts Kristine Shreve and Cassie Green, this April 2025 episode explores building a diverse trade show environment, supporting underrepresented communities, and the need for role models.
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U.S. & China Officials Scheduled To Start Trade Talks in Switzerland This Weekend
The talks could center on de-escalating current trade tensions over tariffs and related issues. Some reports indicated a possible tariff reduction could be in the cards.
6 Tips for Discussing Tariffs With End-Clients
Industry distributors can use these strategies to educate and connect with clients on a complex topic.
Gill Studios Names Jeff Furminger President & CEO
The industry veteran will take over for Jamie Fain following his retirement on May 1.
Why Premium Sunscreen Is the Summer’s Hottest Sales Opportunity
This summer sales season, it’s all about SPF. Heat up your sales numbers by presenting your clients premium sunscreen products.
From Strangers to Customers: The Friendship Principle in Sales
Too often, salespeople approach prospects like transactions instead of relationships. But people buy from people, especially those they trust, and trust doesn’t start with a quote. It starts with connection.
Starline Partners With Drinkware Maker Symglass
The Counselor Top 40 firm said it will be offering Symglass’ shatterproof, BPA-free products, which are made from renewable plant-based materials, to the promo space.
S&S Activewear Partners With vineyard vines & Marmot
The Counselor Top 40 supplier said the moves deepen its portfolio of name brand apparel offerings.
How Randy Carr & World Emblem Are Mitigating the Impact of Tariffs
The CEO of the Counselor Top 40 supplier gets candid about the upheaval the import levies have caused and how his business is adapting.
Culture: Driver of Success or Failure
A number of studies have shown a positive relationship between culture and performance. Let’s explore important tips to help build the great culture that drives the success we desire.