What do label resellers – those whose businesses have benefitted from the steady, recurring revenue that craft beer labels have brought – do with this information? Innovate!
Read MoreChannel: A Wise Strategy
The Improving Investor Disclosure Act Under Review (Again)
In addition to negatively impacting many everyday Americans, the Improving Disclosure for Investors Act would deprive print distributors of a key revenue stream.
Read MoreDurable Labels: A Growing Market Resellers Can’t Afford To Ignore
Want to sell products that are profitable, sticky (once you sell them, you are unlikely to lose the business), and offer recurring revenue? Want all of these things and to sell into a growing, stable market, too? Consider durable labels.
Read MoreWhy Paper Checks Still Matter – And Why You Should Be Selling Them
While the overall number of checks has declined over time, their importance in business and government payments remains significant.
Read MoreFeeling Overwhelmed? Hit Pause & Simplify
Simplicity is always within reach. You just have to know how to reset. Let’s walk through a process I use when things start to get a little too noisy.
Read MoreRepeat Jobs: Let’s Look at Real Numbers
At Wise, we like to talk about jobs that offer recurring revenue. These are jobs that are sold once, then repeat over and over. As long as you are taking care of the account, there is little more to do.
Read MoreWhy Plant Location Is an Overlooked Competitive Edge for Print Distributors
In an industry where speed, accuracy, and logistics can make or break a job, your vendor’s manufacturing footprint can make the difference between winning a customer and losing one.
Read MorePrint Is Still Relevant: It’s Brain Science!
A growing body of research shows that the human brain processes printed content differently (and more effectively) than digital content.
Read MoreWant To Shift Directions? Influence Works Better Than Control
As business leaders, we can control our teams through fear, threats and constant criticism. However, this will only work for so long. Plus, you may win your team’s compliance, but not their hearts. To win their hearts, you must use influence instead.
Read MoreFrom Strangers to Customers: The Friendship Principle in Sales
Too often, salespeople approach prospects like transactions instead of relationships. But people buy from people, especially those they trust, and trust doesn’t start with a quote. It starts with connection.
Read More