Build lasting business connections without using the classic paper pass-a-longs.
Read MoreGoing Cardless: 3 Ways to Network Without Business Cards
Category: Distributor News
Your Summer Slowdown Starts NOW!
Welcome to the first day of spring! It is time to get your summer slowdown going.
Read MoreCompliance is Not Enough for Safe Promotional Products
If attendance at ICPHSO’s 2012 Annual Meeting and Training Symposium is any indication, then the promotional products industry should feel proud of the strides it is making in product safety awareness.
Read MoreGet Strategic With Your Marketing
There is not a single client or prospect out there today who has a promotional product problem. But they do have marketing problems.
Read MoreWhy Aren’t You Selling More? The Top Five Answers
I love that question. It’s a virtual certainty that if you ever attend a seminar I am leading, that question will come up.
Read MoreBecome the “Big Dog” in Your Community!
Attending local business expos are always enjoyable for me. I like to analyze how businesses choose to stand out from the crowd and market their companies.
Read MoreWould You Fire This Customer?
Have you ever had to fire a customer? I know I have. Read on to see my suggestions on when and if you should give up on a promotional products account.
Read MoreProblems and Opportunities
The problem with problems is that sales people see them as mistakes and not opportunities.
Read MoreBecome a Marketer: The 4 Ps of Marketing Plus, Part 2
Part two of Paul’s breakdown of the four classic componenets of marketing.
Read MoreThe Power of the Informed
I am constantly asked where to look for prospects by my clients. There are a number of options, but my favorite has to be simply reading the daily newspaper.
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