Market Mastery: Turning Your Market Expertise Into a Sales Advantage

Some marketing companies are turning their demographic expertise into a sales advantage: Can you follow suit?

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Concerning An Introspective Paradigm Shift Of The Warm & Fuzzy Variety

Is there more to it than offering up a coffee mug with a three-color logo or successfully solving a complex marketing challenge? What if the answer to this question could change the way you think about what you do for a living?

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Dealing with Internet Price Shoppers

These days Internet sites abound with promotional products, frequently at discount prices, but can a website provide the level of service, creativity and product knowledge that you, a promotional products sales professional, can?

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Last Week for Top Distributors List!

Anyone who’s part of a 10-million-per-year-or-more distributorship, if you or your CFO/marketing person hasn’t gotten me your form yet, you need to get on that! This week is it! After that we’re off to the printers and your chance for glory and fame will be gone, like low gas prices or a functioning federal government. (That’s right, political humor on a Monday! This week I’m taking no prisoners!)

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“Give Me Some Sugar, Baby!”

I am a year or two into my fourth decade in the promotional products industry. I have a lot of experience and a lot of solutions under my belt, but there are always opportunities to learn, to grow, to approach things fresh and different, to keep yourself energized and productive no matter how long you’ve been at this branding game.

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