Some marketing companies are turning their demographic expertise into a sales advantage: Can you follow suit?
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Concerning An Introspective Paradigm Shift Of The Warm & Fuzzy Variety
Is there more to it than offering up a coffee mug with a three-color logo or successfully solving a complex marketing challenge? What if the answer to this question could change the way you think about what you do for a living?
Read MoreHow Technology Helped Me Lose 20 Pounds
I’ve lost 20 pounds since December (thanks for noticing) and technology played a major part in my weight loss, along with good old-fashion self-motivation/discipline. Here’s how.
Read MoreListening 101
A good listener is a valuable friend, and a valuable friend is a trusted business partner.
Read MoreSales Channel Conflict: How a Furniture Wholesaler Resolved the Issue of Selling Direct
An importer in an industry similar to ours comes to a decision on this risky, make-or-break-your-business issue.
Read MoreThe Fearsome Green Profit Margin
Or “Detective Fiction, Sales and the Art of Listening.”
Read MoreDealing with Internet Price Shoppers
These days Internet sites abound with promotional products, frequently at discount prices, but can a website provide the level of service, creativity and product knowledge that you, a promotional products sales professional, can?
Read MoreHave You Thanked a Nurse Today?
National Nurses Week is celebrated annually from May 6 through May 12. Here are some ways to thank nursing professionals for all they do.
Read MoreLast Week for Top Distributors List!
Anyone who’s part of a 10-million-per-year-or-more distributorship, if you or your CFO/marketing person hasn’t gotten me your form yet, you need to get on that! This week is it! After that we’re off to the printers and your chance for glory and fame will be gone, like low gas prices or a functioning federal government. (That’s right, political humor on a Monday! This week I’m taking no prisoners!)
Read More“Give Me Some Sugar, Baby!”
I am a year or two into my fourth decade in the promotional products industry. I have a lot of experience and a lot of solutions under my belt, but there are always opportunities to learn, to grow, to approach things fresh and different, to keep yourself energized and productive no matter how long you’ve been at this branding game.
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