Whether you are working with large companies that have entire departments devoted to the marketing of their brand identity, or a small business with one department for every business function, defining the identity of their brand is of the same importance.
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Relationship Building 101: Have you passed?
It’s not always about what your client can do for you, but what you can do for your client—the importance of a mutually beneficial business relationship.
Read MoreHow to Skillfully Manage Time and Keep Your Fourth Quarter Sane
Three easy tips to help you handle the most hectic time of the year.
Read MoreQR Codes are Bad for Your Brand
Why the much-hyped marketing tool is completely at odds with promotional marketing—and what you should use instead.
Read MoreAre Your Prospects Disappearing?
Seven questions are critical for holding onto prospects and figuring out whether they’ll be high-risk—or high-reward.
Read MoreWhat To Do When There’s No Internet At Your Office
Cursed with no Internet like me when I was writing this? Here are a couple things you can do to pass the time.
Read MoreThe Best Way to Use Virtual Samples. Ever.
There are a lot of great uses for Technologo’s virtual sample technology on PromoMarketing.com. This is not one of them.
Read MoreDid the Election Mean Business Loss or Gain for You?
Now that the election is (thankfully) over, the question could be asked, how much business did you lose (or gain) during this political season based on your viewpoint?
Read MoreThe Shopping Benefits Of An AmEx Card
I have one very important tip for anyone buying electronics (or anything, but especially electronics) this year and it is not a typical “geek” tip. But it will save some of you hundreds of dollars.
Read MoreWhat’s the #1 Problem with Promotional Products Sales?
Selling promotional products can be a great way to make a very good income and provide a valuable service to help our economy grow. The problem is … If everyone is selling the same or similar products, how can you stand out, make more money and not be viewed as just another commodity vendor?
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