The Perfect Thank-You

There is an art to saying thank you. Sometimes the words are enough, but other times a card, a handshake, a small gift or even a trip out to dinner is needed to properly express gratitude. How we determine how to say thanks best is based not only on social guidelines and the size of the debt owed, but also our understanding of what the person would like in return.

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Product of the Day: SnugZ USA’s Hand Sanitizing Lotion, 4 oz.

Fall is a season loaded with greatness (turning leaves, pumpkin beer and the start of football to point out a few personal favorites), but it has its downsides too. Dropping temperatures, dryer air and the near-weaponized germ factory that is the K-through-12 school system being back in session means one thing: Flu season is on its way back.

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Crowdsource your Designs

Bloomberg Businessweek ran an interesting article a few days ago about the website Threadless and how they select which T-shirt designs to sell. I thought there were a couple ideas worth considering when working with promotional apparel.

If you’re not familiar with Threadless, the site mixes standard online retail T-shirt vending with American Idol-esque voting.

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Copyblogger and Why Your Writing Ability Matters

Copyblogger is a great writing advice website I’ve discovered recently. It’s focused on advice for crafting effective business and marketing copy online, and I’ve found most of the articles to be wonderful, insightful and absolutely worth reading for anyone whose job is meaningfully intertwined with writing.

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Google AdWords vs. Social Networking for Small-Business Promotion

Discussing a case study from the New York Times about a small apparel seller’s experience with Google’s paid advertising platform versus free social networking methods

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New York City in 10 Ounces

Yesterday, April 29, the New York Times reported that Leslie Buck, designer of the famous Anthora paper coffee cup, pictured top-right, passed away. The whole article can be read here, and I recommend giving it a look. It’s a pretty interesting read, covering not only Buck’s fascinating life, but also how a design that is just perfect for its market can take off and develop a life of its own.

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