Timothy James Richardson, my uncle, passed away on Sept. 9, 2016 following a long, 15-month battle with cancer. He was 63 years old. My grandparents raised me, and when I was 16, my uncle came to live with us. Until then, I knew him as Uncle Timmy the doctor—kind of stiff, kind of stern. Over…
Read MoreSimplify Your File Search
Instead of a question today, I’m going to pass along a tip from a client. I’m always interested in new ideas to simplify the accounting, bookkeeping and order management systems for ad specialty distributors. And recently, my client, Bruce Cunningham of Great Ideas in Santa Fe, N.M., shared an idea that reduces paper usage and…
Read MoreMerchandisers Pounce at Presidential Debate Phrases
After the third and final presidential debate on Wednesday night, numerous news outlets and media platforms were discussing the various utterances that stood out from the discussion. To the surprise of no one, merchandisers have capitalized on the memes and buzz by printing phrases, like “nasty woman” and “bad hombres” on apparel and other merchandise.…
Read MorePM Video Battle: Dri Duck Traders Versus Motivators Inc.
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: I’m on edge walking around my own neighborhood because of the “zombies” wandering around outside of Eastern State Penitentiary.) Last week, Dri Duck Traders won, and now will face off…
Read MoreZagwear Expands Operations into Europe, Middle East and Africa
Zagwear, Orangeburg, N.Y., announced it is opening a new office in the U.K. to support Europe, the Middle East and Africa markets, and respond to the growing international demand for custom premium and promotional product programs. The new Zagwear office will be located just outside of London, and will serve as a hub for the…
Read MorePWS Hires John Short as Regional Sales Manager
PWS, Brea, Calif., announced that it has added John Short as its new Midwest/South regional sales manager. “John is the kind of person with the professionalism that we want to have on the team here at PWS, and we are thrilled to have…
Read MoreLicensed Sports Merchandise Market Could Hit $48B by 2024
Between commemorative merchandise for major sporting events, giveaways and retail items, it’s no surprise that the licensed sports merchandise market is successful. Now, according to a study by Transparency Market Research, the global sports merchandise market…
Read MoreWearable Tech Market Could Reach Nearly $1B by 2020
After the information on a New Jersey man’s Fitbit gave doctors vital, life-saving information, we started thinking more seriously about the impact of wearable technology items and their role in…
Read More‘This Is Spinal Tap’ Creator Sues Studio for $125M Over Merchandise Profits
“This Is Spinal Tap” has remained relevant since its 1984 release (if by no other means than “These go to 11” jokes). So, you’d think with the movie’s immense popularity that…
Read MorePPAI Announces New Expo East Summer Dates
Promotional Products Association International (PPAI), Irving, Texas, today announced June 12 to 14, 2017 as the new show dates for Expo East, produced by PPAI in partnership with Specialty Advertising Association of Greater New York (SAAGNY). Expo East will begin with an education day on Monday, June 12, and exhibits run from June 13 to…
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