Are You Smarter than Artificial Intelligence?

What will your role be in the buying and selling of promotional products in 2026? How are you preparing yourself now? We’ve seen some major shifts over the past couple years, and everything points to the fact that change only is going to accelerate. More and more, the buyers of promotional products are digital natives. Those…

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BIC Graphic Launches PrismMax Imprint Technique

BIC Graphic, Clearwater, Fla., has launched its PrismMax four-color transfer method, capturing the sharpness and different shades of artwork while preserving the negative space without a sticker-like appearance. There currently are 256 products in the Norwood by…

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5 Caps End-users Need This Summer

Whether it’s to keep sun out of your eyes or to prevent painful scalp sunburn (yes, that’s a thing), hats are a staple in most people’s summer wardrobes. Here are a few caps that can help end-users stay safe from the rays and keep them looking stylish,…

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Industry Professionals Weigh In on Microsoft’s Acquisition of LinkedIn

On Monday, we reported that Microsoft acquired LinkedIn in a $26 billion acquisition. Both companies’ CEOs raved about the potential for integration and innovation between Microsoft and LinkedIn. But what can you, as promotional products professionals, expect from this merger? We spoke to Dale Denham, chief information officer for Geiger, Lewiston, Maine; Mark Graham, chief…

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5 Reasons Chance the Rapper is a Marketing Genius

At this point, if you haven’t heard of Chance the Rapper, you’re living under a rock (no offense, Dad). 2016 has been the year of Chance the Rapper, and I’m not upset about it. From his new album “Coloring Book” to his line of Chicago White Sox hats (they sold out before I could even…

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Proforma Achieves Record-breaking $5M Billing Day

Proforma, Cleveland, announced that on June 2, it achieved its first $5 million billing day. This is the first time in company history that Proforma has reached this sales mark in just one day, contributing to Proforma closing out the month with sales exceeding $40 million. Proforma has reached $40 million in monthly sales four…

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Melinda Marr Receives UMAPP Lifetime Achievement Award

iClick, Seattle, has announced that Melinda Marr, regional sales manager for iClick in the Midwest, has received this year’s Upper Midwest Association of Promotional Professionals (UMAPP) Lifetime Achievement Award. The award recognizes individuals who have made a lifetime contribution to the promotional products industry as a whole, and also a direct or indirect contribution to UMAPP…

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National Pen Company Names New CEO

National Pen Company, San Diego, which ranked No. 4 in Promo Marketing’s Top 50 Distributor list, announced today that it has named Peter Kelly as CEO, effective immediately. Dave Thompson, former CEO of National Pen Company, will remain in the…

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