Coloring Book Solutions Makes Acquisition

Coloring Book Solutions of Ashland, Ohio, recently announced it has acquired the assets of Coloring Book Advantages. Coloring Book Solutions is a leading supplier of children’s educational activity books, information guides, and charts servicing the health, wellness, safety and financial markets. 

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Teen Hospitalized, Receives Surgery After Swallowing Toy Magnets

ABC recently reported that Christin Rivas, a 14 year-old girl from Melbourne, Florida, required lower intestinal surgery after swallowing two small rare-earth magnetic desk toy balls. The article describes Rivas’s ordeal with the magnets in great detail, including how she came about swallowing them (she didn’t want to set them on the bathroom floor), how the doctors didn’t realize the danger at first (which could have resulted in her death, since the magnets had reached her small intestine and were not passing), and how she got a hold of the magnets in the first place (from a friend in her church group).

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This Industry is the Pits!

Paul Kiewiet

And I mean that in the most loving way possible. Can you describe what you do without using the word “products?” Can you write a pre-approach letter to get an appointment without ever referring to a specific or a general laundry list of products? Instead of being the advertising equivalent of a Chinese restaurant menu with a long list of “stuff” you can sell, how about you start talking about what solutions you can offer? Here are six of them:

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Trade Shows Are Forever: A Be Bold, Be Different, Be Memorable Thriller

Rick Greene

The scent and sweat and stale-roasted almond stench of a trade show at 3:00 p.m. can be deadly. Greene was trying to get out of the massive hall without being spotted by an enemy … or an ex-girlfriend. Someone came up behind him from a darkened booth. Greene felt something cold and hard press into the small of his back. A gun muzzle?

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Fields Manufacturing Acquires Better Life Line

Fields Manufacturing, the supplier based in St. Cloud, Minn., today announced that it has acquired the assets of Better Life Line of Hartford, Conn. Better Life Line is a leading supplier of information guides, charts and coloring books servicing the health, wellness, safety and financial market segments. Fields Manufacturing has moved Better Life Line’s operations to its St. Cloud facility.

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Branders.com to Provide Logoed Merchandise as Part of #GivingTuesday Celebration

Joining a celebration focused on giving during the holidays, Branders.com has launched a new program called the “Give a Way” campaign as part of #GivingTuesday.

The “Give a Way” campaign will provide logoed merchandise to national and regional nonprofit organizations over the next six months to help them brand their cause. The organizations being supported will align with Branders.com focus on meeting health care needs and improving K-12 education.

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Trimark Sportswear Expands Nationally in the United States

Trimark Powered by Leed’s announced its national expansion across the United States. The apparel supplier combines the world-class service and decoration capabilities of Leed’s with the retail-inspired, award-winning styles of Trimark to offer distributors a truly unique solution in the promotional apparel marketplace. The expansion has been 17 months in the making as Trimark Powered by Leed’s originally launched as a pilot program in July of 2012.

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