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  • October 16, 2026 Brendan Menapace
    Promo Leaders Set Industry Goals at GXN Conference
    Industry leaders from around the world gathered in Kitzbühel, Austria, for the...
    Featured News Homepage News 
  • October 16, 2026 Paul Bobnak
    How Specific Claims Make Direct Mail Work Harder
    Making your messaging more clear and credible can get attention and motivate...
    Featured News Homepage News 
  • October 16, 2026 Hannah Rosenberger
    Editor’s Picks: Amazing Awards & Plaques
    Clients can honor top performers, celebrate company milestones or recognize team players...
    Awards & Gifts Featured News Homepage News 
  • October 16, 2026 Convergence Corner
    Convergence Corner: Rodney Double’s Promo Career Started With a Trial by Fire
    The branded merchandise manager for the Imagine Group began in promo with...
    Featured News Homepage News 
  • October 15, 2026 Branding Together
    Branding Together: In Search of the ‘Unicorn’ Who Can Sell Both Print & Promo
    Dana Schumacher of Quality Resource Group shares her insights on the differences...
    Featured News Homepage News 
Promo Leaders Set Industry Goals at GXN Conference

Promo Leaders Set Industry Goals at...

October 16, 2026
How Specific Claims Make Direct Mail Work Harder

How Specific Claims Make Direct Mail...

October 16, 2026
Editor’s Picks: Amazing Awards & Plaques

Editor’s Picks: Amazing Awards & Plaques

October 16, 2026
Convergence Corner: Rodney Double’s Promo Career Started With a Trial by Fire

Convergence Corner: Rodney Double’s Promo Career...

October 16, 2026

4 Ways To Create Sticky Customers

How does one create a sticky customer? Here are four ways to make it harder for clients to move to another supplier.

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United Kingdom To Restrict Government Departments From Buying Branded Merch

A U.K. minister called spending on promotional products “wasteful,” adding it will be allowed only in select circumstances.

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Better Together: Why Counselor Top 40 Suppliers Are Teaming Up

Leading suppliers are forming partnerships to benefit both parties and broaden their offerings for distributors.

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Powerful Questions for Powerful Results

April 7, 2025April 7, 2025 Greg Muzzillo

By asking thoughtful, open-ended questions, you can guide the conversation to understand the buyer’s needs and create more powerful sales conversations.

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Homepage News, Managementgreg muzzillo, Management, problem solving, Sales

Navigating the QuickBooks Year-End Process

April 4, 2025April 4, 2025 Harriet Gatter

QuickBooks has a simple year-end process for both QB Desktop and QB Online. The distributor/owner’s role in this process is to record all cash inflows and outflows through the year-end (bank and credit card transactions) and reconcile these accounts with their corresponding statements.

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ManagementAccounting, Quickbooks

How To UV Print on Baseballs: Best Practices and Common Challenges

While printing on baseballs may seem challenging, the process is simple with the proper tools and equipment.

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ASI Fort Worth 2025: Attendees Head Home Feeling Energized, Enthusiastic

Distributors are looking forward to putting new tech know-how into practice and presenting fresh ideas to clients after attending the largest promo trade show in the Southwest.

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ASI Fort Worth 2025: Product Showcase Winners

Suppliers showed off fresh and trending items in the show’s Product Showcase area, where attendees were able to vote on their favorites.

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ASI CEO & Industry Leaders Live: New Tariffs’ Impact on Promo

Join ASI President and CEO Tim Andrews for a one-hour webinar and Q&A with industry leaders on tariffs on Tuesday, April 8, at 11 a.m. ET. Andrews will lead a discussion on the major impact the sweeping new tariffs are having on the U.S., world economies and promo.

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The Fallout From Trump’s ‘Worse Than Expected’ Tariffs

Promo leaders expect the sweeping new levies, announced by the president on April 2, to cause soaring price hikes, damage the economy and reduce demand for branded merch.

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