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  • October 2, 2026 Sara Lavenduski
    Redwood Classics Apparel Sponsors Canadian Women’s Conference Attendee
    The Toronto supplier also contributed a grant for the Global Impact Award,...
    Apparel Featured News Homepage News 
  • October 2, 2026 Tara Lerman
    HPG Launches Retail-Inspired Drinkware Brand Denwell
    The brand debuts with a ceramic and glass drinkware collection.
    Featured News Homepage News 
  • October 2, 2026 Paul Bobnak
    Direct Mail Through Consumer Eyes: The Lob Survey
    One of the most useful things you can do for a marketer...
    Featured News Homepage News 
  • October 2, 2026 Hannah Rosenberger
    PlanetArt To Buy PersonalizationMall.com & Things Remembered From 1-800-Flowers.com
    The approximately $45 million deal comes as 1-800-Flowers looks to streamline its...
    Featured News Homepage News 
  • October 1, 2026 Hannah Rosenberger
    The ‘Lifestyle Brand’ Playbook: How Buzzy Companies Like OpenAI Are Using Promo
    To build consumer loyalty and communities that extend beyond their core products,...
    Featured News Homepage News 
HPG Launches Retail-Inspired Drinkware Brand Denwell

HPG Launches Retail-Inspired Drinkware Brand Denwell

October 2, 2026
Redwood Classics Apparel Sponsors Canadian Women’s Conference Attendee

Redwood Classics Apparel Sponsors Canadian Women’s...

October 2, 2026
PlanetArt To Buy PersonalizationMall.com & Things Remembered From 1-800-Flowers.com

PlanetArt To Buy PersonalizationMall.com & Things...

October 2, 2026
Direct Mail Through Consumer Eyes: The Lob Survey

Direct Mail Through Consumer Eyes: The...

October 2, 2026

25 US States Sue the Trump Administration Over New Global Tariffs

The suit, led by New York’s governor and attorney general, claims the administration enacted the most recent levies as a pretext to replace old tariffs.

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What Makes a Printing Company Impossible to Replace?

The strongest print providers understand that customer retention is built through relationships, expertise, and operational value.

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High Margins & Repeat Business With Business Form Sales

It may not make up a majority of a print vendor’s sales anymore, but the business forms category can still offer huge margins and bankable business.

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Counselor State of the Industry 2026: Top Markets for Promotional Products Sales

In a complicated economic year, some verticals thrived while others took a step back.

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Executive Perspectives: Valerie Hayman Sklar Is Still Feeling Excited About Custom Promos

Valerie Hayman Sklar, president of Corporate Specialties (asi/169026), discusses how her company has managed rising costs to deliver memorable experiences through custom products and branded activations.

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Nadel Acquires All Branded Group, Expanding Presence in Australia

The Counselor Top 40 distributor says the acquisition will help give its clients greater global reach and more powerful promotional products solutions.

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Counselor 2026 Supplier Entrepreneur of the Year: Mike Natenshon, Marine Layer

For this innovator, losing a favorite T-shirt was the prelude to building a stylish and sustainable high-end apparel brand.

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Promo Insiders Deep Dive: Inside Trade Talks Between the US, Canada & Mexico

After the USMCA wasn’t renewed, the future of the agreement stands in question. A pair of trade experts analyze the latest trade talks and explain how promo businesses will be affected.

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Counselor State of the Industry 2026: Easing Cost Pressures

Sourcing agility and robust forecasting are helping suppliers weather pricing uncertainty.

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Beyond the Basic: Evolving Your Apparel Staples

Fit, fabrication and feel are among the factors elevating popular apparel staples.

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