Boxercraft—Bitty Bundles
When I was in college, my friends and I practically lived in outfits like these. Everyone did—they were comfortable enough for pulling an all-nighter in the library and cute enough to look good while pulling an all-nighter in the library without trying too hard. Boxercraft wins again. They really have a handle on the collegiate/junior market. These items come in bundles of three: The one on the left includes a tank, madras boxers and a coordinating headband and the one on the right has a tank, flannel pants and a matching headband. Love them.
(800) 914-7774
www.boxercraft.com
Read More
Philadelphia-based Bodek and Rhodes, one of the leading wholesalers of imprintable activewear, announced Mike Steinberg, national account manager, has won Best Customer Service Representative from the Pittsburgh-based Premier Group.
Read More
Carlsbad, California-based Callaway Golf recently announced it has reached an agreement with Miami-based Perry Ellis International to design, manufacture and distribute Callaway golf and sportswear apparel in the U.S., Canada, Latin America and the Caribbean.
Read More
More news on the counterfeit circuit. Honestly, the most interesting part of this article, at least to me, is that the shoes (if they were legit) would have been worth $1.8 million dollars. However, the shipment was valued at $381,740. That’s quite a discrepancy. In times like these, it’s clear no one can afford to a) fall victim to counterfeiters and b) knowingly traffick counterfeit goods. Most of all, I think this probably falls under the heading of, “If it sounds too good to be true, it probably is.” (Women’s Wear Daily)
Read More
Seattle-based SanMar Corporation, a leading supplier of imprintable apparel and accessories, today announces a final addition in their fall lineup of brands, which will now include Columbia Sportswear Company.
Read More
Hit Promotional Products—Military Cap
Military cap styling has grown in popularity over the past few years and it doesn’t seem to show signs of slowing. With a higher crown (the portion that covers the head) and a flatter bill (no explanation necessary), the style embodies the urbanwear aesthetic that has been taking the fashion world by storm. This style is simple, yet maintains the adjustable back, which is essential for a promotional item meant to fit the unmeasured masses. Plus, there’s space to pull a ponytail through, which gives it unisex appeal.
(800) 237-6305
www.hitpromo.net
Read More
T98 Dynamic, a recent development from Thermore, a Milan, Italy-based company specializing in thermal insulation, is designed to act as a gatekeeper between the body and the wild whims of Mother Nature. As explained by Apparel magazine, the fabric “is made from a special blend of polyester fibers and temperature-sensitive polymers.” In essence, its construction creates thermal “gates” which close when temperatures drop and then reopen to release unwanted heat when the mercury rises.
Read More
Just this week, American Apparel was given notice by the U.S. Immigration and Customs Enforcement that 1,600 of its 5,600 factory workers may or may not be illegal. This article discusses a new move by the Obama administration to begin holding companies responsible for employing illegal immigrants, as opposed to the workers themselves. Though American Apparel is not the only company feeling the heat, it’s particularly interesting given the company’s “Legalize L.A.” campaign that focuses on the treatment of immigrant workers. Stay tuned. (The Wall Street Journal)
Read More
When looking to get into the collegiate wear market, there are a few more variables at stake for distributors that might not necessarily exist with other sectors. When one of her distributor customers got the license for three universities, Kippie Helzel, vice president of sales for Erie, Pennsylvania-based CPS/Keystone, had to sign on more than one dotted line to secure the order. University logos are guarded closely, and there are defined rules regarding how they can and cannot be used—apparel and hard goods alike. “They had to send us a lengthy document to sign … to acknowledge the license was proprietary, that we couldn’t make changes to the logo,” she explained.
Read More
This one caught my eye probably because of the recent article I did for PM’s June issue on trademark licensing in the collegiate wear market. There are so many rules and regulations to be had for this sector (and clearly, other big-time entities such as the NFL), it pays to be sure you’re dotting all your i’s, crossing all your t’s, and in this case, not violating any pesky things known as antitrust laws. (Breitbart)
Read More
