HPC Global Announces Exclusive Arrangement With Utz Quality Foods

HPC Global announced as of September 2007, snack products provided by fellow Hanover, Pennsylvania-based Utz Quality Foods have been added to their promotional product line. The association allows HPC to offer promotional snack food items and several new holiday gift ideas. The initial 2007 offering includes: two-gallon tins filled with various options; cookie-sized tins and tubs filled with gourmet chocolate-covered chips, pretzels and popcorn; and pretzel barrels that can be completely personalized with a four-color process. With the growing popularity of food gifts within the promotional market, and the quality reputation of the Utz brand, HBC believes they have an opportunity

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Making Good on My Word

Staff Writer

Well, compared to my last installment, this week’s blog will be quite the little ray of sunshine. At least, that’s what people call me.
I kid, but you see where I’m going with this? It’s a proven fact that a casual joke builds rapport. No need to laugh, I can’t see you. Just know I’m trying to make you feel comfortable. Because, frankly, lead poisoning doesn’t go very far in achieving the laid-back vibe I’m trying to create. And, yes, last week’s call to action had to be aired, but I’d like to choose this moment to move forward from a subject I obviously

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Industry’s Leading Magazine Adjusts Name to Promo Marketing, Introduces Online Portal at PromoMarketing.com

Philadelphia—October 16, 2007—Promotional Marketing magazine unveils its new name, Promo Marketing, in the October issue, while concurrently introducing the industry’s only comprehensive and fully integrated online destination at www.PromoMarketing.com. As a unified brand, Promo Marketing represents each of its industry resources, including publications, online services and end-buyer catalogs. In addition, www.PromoMarketing.com incorporates the industry’s most innovative search and publishing platforms. All qualified members can search supplier products, specials and catalogs; engage in an online community; spot the latest industry news; and operate their businesses from one Web site. Publisher Matthew Barnes explains, “We are thrilled to introduce Promo Marketing as a comprehensive

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From Reactive to Proactive: Redefining Safety Standards in the Promotional Industry (A Four-Part Series)

The following article is the third installment in our monthlong Promo Marketing Headlines series titled, “From Reactive to Proactive: Redefining Safety Standards in the Promotional Industry.” Throughout the next four weeks, we will discuss product testing, quality assurance and how both suppliers and distributors can work in tandem to ensure the items they sell are safe for children and adults alike. Part 3: Testing Issues and Areas of Concern At the heart of the recent California lunch-box recall—and others like it—was something perhaps more alarming than simple carelessness. Reduce the event down to a common denominator, and it becomes clear that a

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Enduraline Appoints MultiLine Manufacturer’s Representatives

Enduraline, Cortlandt Manor, N.Y., announced the appointment of THEMCO as the company’s multiline manufacturer’s representatives for the New England territory. THEMCO will be responsible for conducting distributor sales and training meetings, and representing Enduraline at a variety of regional distributor and end-user shows. THEMCO, a supplier representative firm, consists of Steve Monahan, Tom Monahan and Lee Coscia. Steven Monahan is president-elect of NEPPA (New England Promotional Products Association) and is well-known in the region. Between them, Monahan, Monahan and Coscia have more than 50 years of combined knowledge in the promotional products industry. THEMCO represents a number of promotional products manufacturers in the

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Customers Celebrate Bodek and Rhodes Breast Cancer Survivor

Philadelphia’s Bodek and Rhodes’ coworkers and company owners recently joined forces to celebrate one account representative’s successful battle with breast cancer. Anna May Burns recently finished her treatment for the disease and received a clean bill of health. “I’m just so fortunate,” said Burns, who ended her therapy for breast cancer this summer. “Everyone here was so supportive. And not just people I work with, it was also the customers. If I wasn’t in the office, customers would ask if it was okay if they called me at home! All the flowers and calls from customers were so sweet.” As coworkers and

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Crystal D Wins a Rising Star Supplier Award

Crystal D, St. Paul, Minn., a supplier of crystal awards and corporate gifts, was recognized by industry leader American Solutions for Business as a Rising Star Supplier at the annual fall conference. American Solutions presents this award to a few elite suppliers that meet the criteria they have established. “To determine our Rising Star Suppliers, our vendor relations committee extensively evaluated all of our preferred vendors,” says Wayne Martin, vice president of sales operations at American Solutions for Business. “We also included feedback from our sales force. It was clear Crystal D stood out as one of our 2007 Rising Star suppliers.”

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Broder Bros. Announces Newest Round of Super Sweeps Winners

So far, 773 lucky customers of the Broder Bros. Trevose, Pa. family of companies (including Alpha, Broder and NES) have taken home such exciting prizes as cars, trips, electronics and cash through the Super Sweeps program. Broder Bros. announced the names of the latest winners of its popular promotion. Super Sweeps is a contest that rewards Alpha, Broder and NES customers by giving them points for every purchase made. Each point is worth one entry towards the drawing for a prize. There is also a daily, online instant-win component that offers additional chances to receive awards. As a result of the overwhelming

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Proforma Owners Named Business Award Finalists

Gidget Tracy and Holly Ambrose, owners of Proforma businesses, were named finalists in the 2007 Stevie Awards for Women in Business. Nicknamed “Stevies” for the Greek word for “crowned,” winners will be announced during a gala event at Caesars Palace in Las Vegas, on Monday, Nov. 12. The Stevie Awards for Women in Business recognize the accomplishments of women executives and business owners on an international stage. The awards are produced by the creators of the prestigious American Business Awards, and were hailed as “the business world’s own Oscars” by the New York Post in April, 2005. This year, more than 800

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