While cutting and routing equipment has evolved rapidly in recent years, it is often where many shops encounter bottlenecks.
Read MoreTackling the Cutting/Routing Bottleneck
‘Marketing Is Easy. Entertainment Is Hard’: Lessons in Branding From Liquid Death Founder Mike Cessario
Cessario delivered a keynote presentation at ThreadX 2026 that focused on creating memorable and shareable marketing campaigns.
Read MoreStahls’ Fulfill Engine Adds Sublimation With Vapor Apparel Integration
The print-on-demand platform now offers spot dye sublimation decoration for performance garments.
Read MorePromo Insiders: Here Comes the Sun
Counselor editors taste-test unique snacks and discuss sales ideas for spring and summer campaigns.
Read MoreTrends in In-Store Experiential Marketing
Experiential marketing isn’t always about building elaborate stages and displays for big sporting events, music festivals or urban gatherings.
Read MorePackaging Outlook 2026: Trends Driving Tomorrow’s Growth
For those interested in growing via convergence into the packaging and labels market — or for those already in that segment — read on for insights into what to expect in 2026.
Read MoreBusy but Broke: Financial Mistakes Apparel Decorators Make
Industry experts break down the financial blind spots and cash flow mistakes that keep busy apparel decorating shops from becoming truly profitable.
Read MoreePromos Unveils Brand Refresh, Redesigned Website
The women-owned distributor introduced a new brand identity and upgraded e-commerce platform as part of a broader digital transformation.
Read MoreBAMKO Parent Company SGC Posts Q4 2025 Earnings & 2026 Full-Year Outlook
Counselor Top 40 distributor BAMKO experienced year-over-year and quarterly growth despite tariff-related challenges.
Read MoreJumbo Roll Printing: Big Opportunities, Big Ideas
Jumbo roll printing is the perfect solution for generation large consistent print orders.
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