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  • October 12, 2026 Tara Lerman
    Buc-ee’s Settles Trademark Lawsuit Against Ohio Chain Mickey’s Convenience Stores
    The original lawsuit was filed by the travel-stop chain in February, while...
    Featured News Homepage News 
  • October 12, 2026 Tara Lerman
    Gildan and S&S Amend Agreement To Comply With FTC Fair Pricing Protections
    The federal agency closed its investigation into the two Counselor Top 40...
    Featured News Homepage News 
  • October 12, 2026 Brendan Menapace
    Executive Perspectives: Debbie Story-Klapprodt Strives for Continual Growth & Improvement
    The president of Branding Touchpoint reflects on how she works to make...
    Featured News Homepage News 
  • October 12, 2026 Brendan Menapace
    The Full Package: Mastering the Art of Kitting
    A well-executed kit full of cohesive promo products can look like magic...
    Featured News Homepage News 
  • October 9, 2026 Tara Lerman
    PCNA Appoints New Customer Service Directors
    Becki Heinen joins the Counselor Top 40 supplier as director of customer...
    Featured News Homepage News 
Buc-ee’s Settles Trademark Lawsuit Against Ohio Chain Mickey’s Convenience Stores

Buc-ee’s Settles Trademark Lawsuit Against Ohio...

October 12, 2026
Gildan and S&S Amend Agreement To Comply With FTC Fair Pricing Protections

Gildan and S&S Amend Agreement To...

October 12, 2026
Executive Perspectives: Debbie Story-Klapprodt Strives for Continual Growth & Improvement

Executive Perspectives: Debbie Story-Klapprodt Strives for...

October 12, 2026
The Full Package: Mastering the Art of Kitting

The Full Package: Mastering the Art...

October 12, 2026

Executive Perspectives: Valerie Hayman Sklar Is Still Feeling Excited About Custom Promos

Valerie Hayman Sklar, president of Corporate Specialties (asi/169026), discusses how her company has managed rising costs to deliver memorable experiences through custom products and branded activations.

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Nadel Acquires All Branded Group, Expanding Presence in Australia

The Counselor Top 40 distributor says the acquisition will help give its clients greater global reach and more powerful promotional products solutions.

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Counselor 2026 Supplier Entrepreneur of the Year: Mike Natenshon, Marine Layer

For this innovator, losing a favorite T-shirt was the prelude to building a stylish and sustainable high-end apparel brand.

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Promo Insiders Deep Dive: Inside Trade Talks Between the US, Canada & Mexico

After the USMCA wasn’t renewed, the future of the agreement stands in question. A pair of trade experts analyze the latest trade talks and explain how promo businesses will be affected.

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Counselor State of the Industry 2026: Easing Cost Pressures

Sourcing agility and robust forecasting are helping suppliers weather pricing uncertainty.

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Beyond the Basic: Evolving Your Apparel Staples

Fit, fabrication and feel are among the factors elevating popular apparel staples.

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Ask the Accountant: What Is Migrating QuickBooks?

July 31, 2026July 31, 2026 Harriet Gatter

Question: I’ve heard about migrating my QuickBooks. What does that mean?

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Homepage Newsask the accountant

ASI Show Chicago 2026: Product Showcase Winners

These new and trending items made the biggest impact on attendees at ASI Show Chicago.

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Promo Insiders: All the Highlights From ASI Show Chicago

Brendan Menapace, content director for Print & Promo Marketing, reflects on covering his first ASI Show at McCormick Place, from insightful professional development to an inspiring keynote and memorable Counselor Awards.

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Counselor State of the Industry 2026: Strategies To Preserve End-Buyer Spend

As client marketing budgets tighten, distributors must act strategically and connect promo to ROI to protect spend.

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