Why You Should Wait to Buy a QuickBooks Subscription Model

Ask the Accountant… Question: I have QuickBooks Premier 2020. I keep seeing pop-ups from QB asking if I want to upgrade to Premier 2022. Should I do that? Answer: If you purchased your QB Premier 2020 on a one-time basis (instead of a subscription), it will be updated without any additional cost through May 2023.…

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Some Corporate CEOs Are Reconsidering Where Promo Fits in Their Budget

This week, a report in the Wall Street Journal indicated that some CEOs are putting in place cost-saving measures due to recession fears. Some of those decisions could include limiting “corporate swag” and promotional products. One company even named a “swag czar,” whose job is to approve orders for branded products…

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NC Custom Adds Shane Allen of Allen Golf Inc.

NC Custom, Hicksville, N.Y., expanded its sales and customer service team with Shane Allen of Allen Golf Inc., representing the British Columbia province. Allen comes to NC Custom building on his five-year experience in the promo industry with supplier Cutter & Buck. His previous background is in logistics in the gas and oil industry…

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Top 5 Google Ads Mistakes Distributors Make and How to Fix Them

While showing up on the first page of Google is crucial for promo distributors, and Google Ads will achieve this much faster than SEO, you can end up wasting hundreds (or thousands) of dollars a month if your campaigns are poorly configured. Here are the most common Google Ads mistakes distributors make and how to fix them…

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HALO Adds Executive Leadership

HALO, Sterling, Illinois, announced the addition of three members to the company’s executive leadership team. Hemant Kumar has joined HALO as executive vice president, chief financial officer. Kumar has extensive global experience working across different industries, geographies and cultures. Most recently, he served as CFO of Sol-Millennium Medical, a…

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