A test from Adler Business Gifts showed that many of the 100 subjects struggled to recall the composition of 10 well-known brands’ logos when asked to draw them from memory. We don’t know what’s more impressive: the good ones or the bad ones!…
Read MoreMiller Lite Wants People to Unfollow It on Social Media
Throughout its 46-year history, Miller Lite has come up with some interesting means to advertise, and with social media being all the buzz, one would think that 2019 could be a watershed year for the company through various platforms. It could very well end up being so, but not in the way that we would…
Read MoreOur 5 Favorite Promotional Products of the Week: Dean Lewis Tour Merch, Publix ‘Fresh Goods’ Merch and Breaking T’s Houston Astros T-shirts
What’s going on, everyone? This week we’re bringing you five more of our favorite products, but to be completely honest, it was hard to pick only five. There’s just so many! Are you ready to dive in? Let’s go!
Read MoreUnder Armour Sues Clothing Company Over Knockoff Apparel, Logo
While the major news coming from Under Armour is that Kevin Plank will vacate his CEO role on New Year’s Day, the company is getting even more public attention through a lawsuit against a clothing company. In going after Ageas Inc. for its Hotsuit apparel, Under Armour is claiming that a “copycat logo” and the…
Read MoreOverture Promotions Opens New Headquarters Facility
Overture Promotions, previously based in Vernon Hills, Ill., announced on Monday that it is fully operational in its new headquarters facility in Waukegan, Ill., 40 miles north of Chicago. The $70 million promotional marketing firm consolidated two distribution centers into 200,000 square feet of warehouse space in the new facility, with expanded screen print and embroidery operations, and upgraded office space. The company added state-of-the-art technology to communicate better with customers, its U.S. network of sales offices and distribution centers, and its global partners.
Read MorePromotional Jackets: Style Trends and Sales Advice From Outerwear Experts
Remember the Orolay jacket—the coat that went viral earlier this year and netted so many Amazon reviews it became known as the “Amazon Coat”? We asked our very own experts what to expect in promotional jackets for the coming months, so that you can help your customers find their very own versions of Amazon’s must-have outerwear phenomenon…
Read MoreProduct Showcase: 8 Promotional Mats, Banners and Flags to Help Customers Stand Out
Floor mats are the first wave of defense between shoes and your clean floor. Flags and banners are the heralds that beckon potential customers to a store. No other products can do what these do, and that’s why we wanted to show them a little love in this product showcase…
Read MoreAnimal Shelter Director Heather Achenbach on Branded Merch Ideas for Small Nonprofits, Why Online Pop-Up Shops Are a Great Idea
When we last talked to Heather Achenbach, executive director for a small nonprofit animal shelter, she was gearing up to launch a two-week online pop-up shop selling branded merchandise to help raise funds. Heather joined the show to tell us how it went, what she looks for as a merch-buyer and why online pop-ups are a great option for organizations like hers…
Read MoreVans Really Went All Out for Its ‘The Nightmare Before Christmas’ Branded Shoes and Apparel Collection
We’re happy to report that Vans recently unveiled a “Nightmare Before Christmas” branded shoes and apparel collection featuring characters and scenes from the movie. The designs are super cool, but the custom packaging really sets the collection apart…
Read MorePuma’s Tetris Apparel Line Has Some Killer Design Features
Tetris is one of those nostalgic games that no matter how many times you play it, it’s never not frustrating when you place a puzzle in the wrong spot. But, that’s what makes it a classic and forces you to really focus and think quickly. For all the Tetris fans and gamers alike, Puma has teamed up with Tetris for a branded apparel collection that’s bound to bring you back in time!
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