The Masters is over and that means your customers are inquiring about golf promotions. In 2016, there were over 800,000 golf tournaments totaling $4 billion of sales opportunities. Are you getting your piece of the pie? Gold Bond’s new Interactive Golf Guide will help you navigate the sport of business. (read more)
Read MoreMGM Resorts Wins Freddie Award for ‘Best Promotion’ With Rymax Marketing Services Promotion
For the third consecutive year, MGM Resorts International’s loyalty program, M life Rewards, received the Freddie Award for “Best Promotion” for Holiday Gift Shoppe…
Read MoreIt’s Just Lunch
How do you spend your lunchtime? Many distributors and sales reps think lunch is a great time to eat a sandwich at their desk and catch up on their work. In my view, this is an incredibly bad use of the potentially most valuable part of your day. We are all in the relationship business.…
Read MoreThe Past, Present and Future of Wearable Tech Promotions
As fun as it is to think about what we’re wearing in the future (we’re still holding out for rocket shoes), let’s focus on what we have right now, in 2018. For help, we talked to Christopher Duffy, director of marketing for Ariel Premium Supply, St. Louis, about what end-users and buyers are looking for in their wearable tech promotions…
Read MoreCimpress Third-Quarter Results: Big Revenue Gains for Vistaprint, National Pen Co.
Cimpress, Venlo, Netherlands, announced financial growth for two of its brands—Vistaprint and National Pen Co.—in the third quarter of 2018. Vistaprint’s revenue grew 10.8 percent, reaching $357.6 million. National Pen’s revenue grew an eye-catching 38.6 percent, hitting $81.5 million, according to the Motley Fool. In December, National Pen announced that it planned to create 250…
Read MoreThese Are the Weirdest Star Wars Promotional Products of All Time
Whether you’re a Star Wars fan, merch collector, film enthusiast or promotional products professional, it’s likely you’ll find something about this compilation funny, or at the very least, disturbing. So, without further ado, we present the officially curated, 100 percent unbiased, unranked list of the weirdest Star Wars promotional products of all time…
Read MoreLego Latest Major Corporation to Join Sustainable Packaging Pledge
Debuting in 1940 and 1949, respectively, McDonald’s and Lego have essentially come of age together, with countless memories complementing the billions in sales that each generates annually. Though it experienced a sizable setback last year, the latter has built an amazing legacy through its product lines and is looking to acquire more clout for its…
Read MoreAmerican Apparel to Open First Store Since Bankruptcy and Gildan Purchase
For a company that once ran 280 stores and five factories while selling more than $600 million worth of apparel, this could be a step in the right direction as it attempts to rise from the ashes of Charney and bankruptcy. For Gildan, this will be an opportunity for the brand to see if its investment will pay off…
Read MoreTwitter Advises All 330 Million Users to Change Passwords After Data Glitch
Twitter is urging its users, all 330-some million of them, to change their passwords immediately after a glitch caused the passwords to be stored in readable format in the company’s internal computer system, rather than an encrypted version. The social media giant was quick to follow that it has resolved the problem, and it has…
Read MoreCelebrate May the 4th With Some of Our Favorite Star Wars Promotional Marketing Stories
It’s May the 4th, aka Star Wars Day! This morning, Promo Marketing’s resident nerds celebrated by sharing our favorite Star Wars moments and talking for way, way too long about Star Wars names. We also rounded up some of the Star Wars stories we covered recently. If you’re feeling festive, take a look…
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