Much like someone who is starting the daunting challenge of going to a gym for the first time (we say this from experience), distributors might look at the plethora of athletic promotional apparel in front of them and wonder where the heck to start…
Read More
Sometimes a plan just comes together without any real problems. Do you know what we call that? A blessing. Sometimes the most memorable or successful promotions aren’t the ones that are flashy or crazy-original, but the ones that just work. They do what they need to do. We all want to be Michael Jordan, but…
Read More
The arguments in South Dakota v. Wayfair, the ongoing Supreme Court case dealing with the prospect of charging state sales tax on online purchases, wrapped up on Tuesday, with some expected results—right-leaning judges such as Neil Gorsuch and Clarence Thomas seemed to be in favor of allowing states to force out-of-state retailers to collect sales…
Read More
DataSource Inc., a provider of end-to-end integrated branded supply chain managed services, today announced the appointment of Neil Golden to the Company’s board of directors. He is well-known as a Fortune 500 consumer-product and retail leader with a long history of board engagement who has served for more than…
Read More
Whenever a tragedy involving children and/or young adults occurs, grieving parties might enlist many methods to try to make sense out of the matter. For cartoonist Bruce MacKinnon, that meant calling on one of his…
Read More
This week, two companies controlled by the Hendrix Estate sued Leon Hendrix in New York Southern District Court. At this early stage, the disagreement seems to focus on the commercialization of Jimi Hendrix’s name. Though licensing the singer’s name and likeness for use on promotional and retail products would certainly be extremely lucrative, there could be concerns…
Read More
Ordinarily, you wouldn’t want a promotional poster you put up to be torn down. That kind of defeats the entire purpose of using it as a means of advertising, right? But, in this case, they’re just doing exactly what the advertisers want…
Read More
Out of the 31 National Hockey League teams that took to the ice this most recent regular season, nobody had lower expectations placed on them than the Vegas Golden Knights. As a new franchise, the Nevada bunch stood no chance of competing against established Western Conference foes, many naysayers proclaimed, and would certainly mimic the…
Read More
HALO Branded Solutions, Sterling, Ill., announced a new chapter in the company’s 63-year history with the move to new company headquarters at 1500 HALO Way in Sterling. The state-of-the-art, 157,500 sq. ft. facility will immediately house HALO’s 300-person headquarters team with workstations for 200 additional employees. The building includes a 90,000 sq. ft. warehouse for…
Read More
This is a great example of the power of print marketing to bring the people what they want while turning something otherwise mundane, like a Metrocard, into a work of art. As a tribute to one of the greatest and most unique artists of the 20th century, this promotion has truly struck gold, or, at the very least, stardust…
Read More
