We at Promo Marketing know how important a logo is. We’ve seen what happens when a logo design goes right, and we’ve seen what happens when a logo design goes wrong. Unfortunately, Target learned a valuable lesson in logo design, and hopefully, you can learn from its mistake. As part of its new apparel brand…
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Nike has long been at the forefront of athletic apparel trends, thanks to its cutting-edge running shoes and streetwear-inspired looks. So, when we caught a glimpse of its upcoming Spring 2018 apparel and footwear collection, we paid extra attention. Here’s everything you need to know: According to Nike, the collection aims to reimagine the company’s…
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It’s been a big year for golf apparel. Adidas launched its adicross urban-inspired golf collection, designed to seamlessly transition golf apparel into streetwear. Bill Murray launched his William Murray golf apparel collection, which became a viral sensation. And Nike released its new Air Jordan 1 Golf Premium shoe. Not only does golf continue to draw…
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Millennials have gotten a lot of flak in the news for their love of avocado toast, their dependence on technology and their inability to flee their parents’ basements, and yet marketers nationwide have long been obsessed with what millennials want. At least in the apparel world, we may finally have an answer, and the results…
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Elon Musk is many things, and slacker is not one of them. Now, the man can rejoice under the glow of a brand new title, given to him by us, the folks at Promo Marketing. Despite the fact that he will likely never read this, we are bestowing the title of World Promo Champion upon him. You’re welcome, Mr. Musk…
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The U.S. Golf Association thinks that today’s golf balls travel too far in flight, owing mainly to technological advances in ball manufacture. Golf legend Jack Nicklaus thinks the same. That’s a problem for Titleist and other major golf ball manufacturers, who have spent many decades and untold dollars researching, refining and producing balls designed to fly farther than the competition’s…
Read MoreIn the real estate business, hospitality is key. When people are searching for their future home, they want to feel comfortable, not only with the physical place they will be living in, but also with the person they hire to help them find it. This is what makes the job of a real estate agent…
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Considering how creative many companies are, I love labeling myself as a what-will-they-think-of-next consumer. My curiosity ends up rewarded with appealing product lines or intriguing one-offs that remind me of the joys of letting…
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Have you ever gone to a baseball game or other sporting event, received your promotional product at the gate and thought that you had a better idea for a design? If so, you’re probably not alone, and the St. Louis Cardinals would like a word with you. The Cardinals are launching a program this year…
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Full Frontal will work with two businesses in Puerto Rico, Transom for printing and Suxess Clothing for the design of its charitable T-shirts. While their offering features T-shirts for a number of charities, the collaborative effort in Puerto Rico will include a “Frontal Entero” T-shirt to commemorate the special and raise money through the Hispanic Federation to support hurricane relief in Puerto Rico…
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