Greater accountability and transparency will define the next wave of environmental stewardship.
Read MoreThe Next 5 Years: Achieve Full Transparency in Sustainability
Nominate Now for the 2025 Counselor Promo Campaign Awards
We want to hear about your company’s top campaigns that used unique products, generated incredible results or got everyone talking.
Read MoreAI Generative Art in 2025: Integration, Ethics & Originality
We’re now three years deep, and we’ve evolved past the honeymoon phase. That initial dopamine rush when Midjourney or DALL·E painted a whole world from a text prompt has been replaced by something more grounded and nuanced.
Read MoreThe Ultimate Promo Bag Bestsellers List
There’s a lot of promo bag options out there. Save time searching and speak to common client needs with these top 10 bag styles from American Ad Bag (asi/35290). Grocery Tote Bags Bags used for running errands and lugging heavy groceries need to be durable and designed for the job. That’s why these grocery tote bags from American Ad Bag make such great sells. These heavy-duty and insulated styles also feature a poly board insert for greater reinforcement when filled with heavy grocery items. Learn More
Read MoreStahls’ Names Thomas Heuer EMEA Director of Sales
Heuer, who has more than 25 years of textile printing and decoration experience, will lead sales in Europe, the Middle East and Africa for Stahls’.
Read MoreProforma Restructures Brand Department, Promotes Team Members
The Counselor Top 40 distributor said the move was to fuel growth and improve the experience of distributor-owners.
Read MoreThe Next 5 Years: Personalization
Promo companies are leaning into extra customization and the power of choice to deliver exactly what recipients want.
Read MoreThe Comparison Trap
One of the best ways to motivate yourself to the next level of success is to hang out with people who have already achieved that and more. However, it is very important not to compare yourself to them.
Read MoreCourt Denies Restraining Order That Would Have Temporarily Halted Tariffs; New Lawsuit Filed
It’s a preliminary legal win for the Trump administration. Still, the case brought by Liberty Justice Center remains in play, and 12 states have jointly filed a new lawsuit over the levies.
Read MoreThe Top American-Made Products Perfect for Anniversaries & Milestones
Add a special touch to commemorative gifts and incentives by choosing premium products made in the USA. We’ll explain why it matters for your clients to celebrate milestones, how to pick the perfect recognition gift and share top products you can present to your clients today.
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