The promotional products industry for decades has bred reactive salespeople. As I have interviewed top performers over the years, one trait seems to surface more times than not. It’s not the verbalizing of having “great customer service,” no, it’s actually putting that statement into practice well beyond what most would consider good customer service.
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One misstep on the part of a celebrity endorser could potentially put you, your client and your merchandise at risk. Here are ways to protect your great ideas and brand campaigns.
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This Rant addresses my business experience with Sprint. It’s one of the most dysfunctional business dealings I’ve ever had. But as usual, in life’s experiences, there are lessons to be learned.
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At the risk of offending a few people, I’m going to touch on a very personal topic, but it’s a topic that many are interested in: Which brand of mobile device platform is better, Apple iOS or Google’s Android?
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There is an old Egyptian proverb: “Your answers tell me how clever you are. Your questions tell me how wise you are.”
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Our industry seems to be struggling with the question of whether or not to commit time, effort and money to developing compliance programs. It’s an oversimplification, but you can group our industry into five basic categories on this topic.
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In honor of Cyber Monday, a few simple ways to strengthen your online marketing, web store design and customer service.
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A handful of short interviews I did with distributors gathering customer service ideas on how to impress and keep new clients.
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In a recent article, I shared a personal story about what appeared to be uncaring customer service from VIZIO TV. I’d like to update you on the positive way this ended and add to the discussion on the importance of quality customer service.
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Many business success stories are built on uncompromising customer satisfaction. Here’s a good story about what happens when a company offers bad customer service.
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