In my last post, I discussed the four generations that are now occupying the buyer’s chair. Because they are the newest workers and more and more are becoming your buyers, I’ll discuss Gen Y’ers in more detail.
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In a recent article, I shared a personal story about what appeared to be uncaring customer service from VIZIO TV. I’d like to update you on the positive way this ended and add to the discussion on the importance of quality customer service.
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The FTC has ruled that third-party companies can search for information about you on social networks, and save anything they find for seven years. What does that mean for people and for business?
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Today, the rules of business and the rules of marketing are being rewritten. Social media and the ways in which we communicate have made everything Instant, Public and Permanent.
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Change is something that many of us have a hard time with. And times they are a changing for our industry. In fact, I truly believe the way our industry operates now is fast becoming obsolete. That may sound harsh, but please hear me out.
Read MoreLast fall, I made a commitment to start using social media to see if it would help grow our business. So we set a goal of increasing our LinkedIn connections from approximately 100 to 500 by December 31.
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If you’re anything like I am, some days you feel chained to your desk and computer. There just seems to be a never-ending stream of e-mails to answer, phone calls to catch up on and social media to post.
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Are you happy that your business is surviving? Does the idea that your business may become obsolete even cross your mind? Have you considered what business will look like in two years? Five? Ten?
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Below is part three of my thoughts and notes from education sessions I attended Tuesday at PPAI Vegas. This is my third and final post on the education sessions, though I might have some other PPAI-Vegas-related posts for you next week.
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I’m just wrapping up my part in this year’s Buyer’s Guide (if you guys ever want you have a lot of fun, try proofreading a phonebook), and am just starting to get into the meat of our December issue, so this week I thought a nice, simple link roundup might be a good post for this week.
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