Brendan Menapace, content director for Print & Promo Marketing, reflects on covering his first ASI Show at McCormick Place, from insightful professional development to an inspiring keynote and memorable Counselor Awards.
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Counselor State of the Industry 2026: Strategies To Preserve End-Buyer Spend
As client marketing budgets tighten, distributors must act strategically and connect promo to ROI to protect spend.
Submissions Are Open for Print & Promo Marketing’s 2026 Top Print Suppliers
Print & Promo Marketing is looking for North America’s leading print suppliers for our annual ranking of the industry’s top companies.
Promo Insiders: Counselor’s 2026 Woman of Distinction on Mentorship, Meaning & Leading With Humanity
Jodie Schillinger, executive vice president at Maple Ridge Farms, joins Promo Insiders to discuss meaningful leadership and how creating a sense of belonging can be transformative.
Counselor State of the Industry 2026: Successfully Selling Print on Demand
Print on demand is revolutionizing the market, but distributors need a measured approach to make it part of their business.
Offset Is Still a Star in a Digital World
Digital printing technology is a rising star in the printing industry, and the benefits it brings to print service providers (PSPs) means it often steals the limelight from traditional technologies. However, print production has continued to demand a varied cast.
Why Chemical Labels Fail & How To Sell Ones That Don’t
If you’re a reseller looking for a product category with real margin, chemical-resistant labels deserve your attention.
Ohio State’s Jersey Patches Reflect Ad-Heavy State of Sports
The addition illustrates how logo placement is at the heart of college and professional sports.
ASI Show Chicago 2026: Full Recap & All Our Coverage
The ASI Show Chicago welcomed more than 4,500 industry professionals for networking, learning and fun while growing their businesses.
Is Your Business Ready for California’s Textile Waste Law?
California’s landmark extended producer responsibility legislation passed a key deadline earlier this month. Experts urge promo companies to make preparations now before full implementation of the law in 2031.
