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Apparel Decoration: Digital vs. Analog Is the Wrong Question
The better question is, “What process gets the job done with the least amount of labor and the fewest chances for mistakes?”
Drummond: Built on Discipline
Drummond CEO John Falconetti explains how the company has scaled while staying grounded in execution and values.
Diving Into the ASI/PPAI Carbon Impact Study & What Comes Next
Andrew Kelly of Overture Promotions and Laura Smith of Storm Creek share their reactions to the study, which measures promo’s carbon impact against other advertising mediums. Here, they discuss what the industry must do to keep the positive momentum going.
Rising Fuel Prices Poised To Drive Up Costs for Suppliers
Less than a month into the war on Iran, suppliers are contending with shipping surcharges and pricier raw materials as oil and gas prices soar.
Newly Developed Compostable Food Packaging Includes Plastic-Like Grease Resistance
The innovation comes at a time when food packaging needs to be more environmentally friendly.
If You Can Print It, Why Aren’t You Living It?
Your print business should be your most powerful case study, in full view. Not a dated certificate wall or a sample rack tucked into a corner, but a living portfolio that surrounds people the moment they step onto your property, and through your door.
Former Paramedic Shares Promo Items EMTs Actually Want
Patrick Black, who spent a decade in emergency services before founding Perfect Imprints, knows the kinds of products his former colleagues appreciate.
The Promise (and Limitations) of Recycled Polyester
rPET has become popular in apparel and promo as a more sustainable alternative to virgin polyester. But behind the production process story lies a complex recycling system, quality variability and fraud risks that make supply chain transparency critical.
Building an Inclusive Print Industry
Why corporate culture and men as allies matter more than ever.
