With the ability to more easily create textured embellishment now within reach for most businesses, the question has shifted from “Can we produce texture effectively?” to “When does texture create measurable commercial value?”
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So, You Plan To Buy a Flatbed…
Flatbed printing has grown more than any other service at in-plants. While 29% had flatbed printers in 2024, 45% run them today.
G7+ Exchange Returns With a Global Standard on the Horizon
This is the second year for the event, after a sold-out debut drew more than 240 registrants.
The New Rules of Branded Apparel: Design Strategies That Keep Brands Top of Mind
Successful branded apparel strikes a balance between creative expression and everyday wearability.
US, Canada Fail To Reach a Trade Deal
The 50% tariffs on Canadian goods announced in July are now in effect. The Canadian government said it will implement its own retaliatory duties on Sept. 8.
Prime Line Brings on Tom Clouser as Senior Strategic Account Manager
Clouser comes to the supplier with over two decades of sales and business development experience.
Tap Into the Vintage Aesthetic for Trendy T-Shirts
A modern yet vintage-style tee isn’t an oxymoron.
Obituary: Rob Watson, Vantage Apparel
Watson was the CEO of the Counselor Top 40 supplier and a member of Counselor’s Power 50 list.
Her Imprint: From Sports Medicine to Screen Print — How Jessica Tillery Found Her Life’s Work in Custom Merch
Jessica Tillery’s path to founding All Quality Graphics wasn’t linear — it was a wildly unexpected detour that turned into a calling.
Counselor 2026 Bess Cohn Humanitarian of the Year: Michelle Bottino, Fully Promoted of St. Charles
Driven by a lifelong commitment to help others, this humanitarian uses her company as a force for good in her community.
