To paint a picture of where exactly wide-format fits in within the promo space, Wide-format Impressions sat down with Allee Bruce, content director of one of its sister publications, Promo Impressions.
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Joint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels
When it comes to ads that truly connect with consumers, promo’s carbon footprint is actually eight times smaller than digital.
HP President, CEO Steps Down, Interim Named
Bruce Broussard will serve as interim CEO, effective immediately, following the departure of Enrique Lores.
Why Face-to-Face Meetings Still Matter in Print Sales
Nothing replaces sitting across the table from a customer. Don’t take my word for it. Science backs that up.
Q&A: Jeremy Picker Discusses the Challenges (and Rewards) of Translating Logos Into Embroidery
The CEO and creative director of Colorado-based distributor AMB3R Creative worked on a project to create a mini-merch collection for Branding Together, the monthly podcast jointly hosted by ASI and PRINTING United Alliance editors.
What’s New in Apparel Decorating?
Direct-to-film advancements and automation solutions were front and center at recent industry events.
How To Sell Made in the USA Promos for America’s 250th Anniversary
This year marks America’s 250th anniversary, bringing with it demand for American-made goods and branding opportunities for American businesses and events. Learn how to help your clients celebrate this historic milestone in a meaningful way with made-in-the-USA promotional products that reflect quality, authenticity and national pride –even if you’ve never sold promo before. Learn more.
What Promo Needs To Know About Commercial Printing
For distributors looking to increase margins or expand services, here’s a rundown of the pros and cons of common printing techniques.
The February 2026 Print & Promo Marketing Digital Edition Is Live
The February 2026 edition of Print & Promo Marketing is now out. This issue covers the growing print on demand space and its impact in print and promo, tag and label sales and more.
Vantage Apparel Launches Web Store Platform Swagee
The platform offers a white-label experience and print-on-demand fulfillment with no minimums.
