Prints make it easier to mix different colors, textures and fun into one cohesive look. They breathe a touch of life into an outfit. Of course, I get it. Patterns can be overwhelming. They are bold statements. And they are, perhaps, even bolder statements in the promotional products industry. But there are plenty of ways to incorporate them into a promotion without overdoing it…
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It’s About the Experience
Yesterday my friend gave me a T-shirt. It was for his band. I’ve been friends with this guy for close to 20 years, and we hang out on a very regular basis, but I was still excited to receive this free T-shirt. Why? It didn’t have anything special about it. Sure, it has a neat…
Read MoreTrade Shows + Social Media = Marketing Bliss
The trade show—one of the main staples of offline marketing. Social media—one of the backbones of online marketing. As marketing continues to evolve and shift, it’s increasingly more important to have a blend of both online and offline channels. And, thankfully, mobile technology has made it easy to do both at once. I’m talking about…
Read MoreKnowing Your Financial Statements
Question: What financial statements do I need to have for my accountant? Answer: The two standard financial statements you need to produce are your balance sheet and your profit and loss statement (also known as an income statement). A balance sheet is a financial snapshot on a given day. It is dated “as of” a…
Read More3 Promotional Products We Need This Week: Episode 2
What do toilet mugs, six packs and flowers all have in common? They’re all promotional products that we (probably) need this week. Here’s why: For any questions about Promo Marketing’s video services, contact Brittany at [email protected]. Don’t be shy!
Read MoreBeyoncé Understands Promotional Products Better than Anyone
If you’ve been anywhere in my vicinity this past week, you’ve probably heard my “Beyoncé is a genius speech.” (Sorry, roommates, parents, friends, family, strangers on my bus, etc.) First, she debuted her amazing athleisure line, then she surprised fans with the work of art that is “Lemonade,” and, finally, she showed her skills at…
Read MoreThe Most Important Thing You Need to Know about Millennials
So many blogs, books, presentations and articles provide broad insights on millennials. I’m going to share what I believe is the single most important insight you need to know about millennials. The millennial generation might better be referenced as the “Google Generation.” Never in the history of the world have we had access to answers…
Read MoreThe Law of Attraction: Gratitude Is the Attitude That Impacts our Altitude
In my last article, I discussed the fact that our thoughts are vibrating waves that don’t stop at the edges of our skulls. Our thought waves are vibrations that become part of the universe. I’m told that we humans have up to 60,000 thoughts a day. Our thoughts shape our lives. Henry Ford said, “Whether…
Read MoreYour Defining Moment
It would be his only at bat in the World Series. After sitting in the dugout with a hamstring pull and worn-out knees, his team down 4-3 with two outs and a teammate on first base, he was called on to pinch hit. He was facing Dennis Eckersley, the 45-save relief ace of the winningest…
Read MoreCan a Person Have Too Many T-shirts?
You know how people pack away their winter clothes for the summer to free up space in their dressers? I do that for my T-shirts. At one point in time, I easily could have worn a different T-shirt each day of the year. Right now, I’d say I could at least make it through six months. A packrat by nature, I would never say I have too many T-shirts. But I certainly have enough…
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