Heat printing has never been more popular for custom apparel decoration. This primer explains the basics of each transfer type, along with advanced tips for achieving optimal results.
Read MoreHeat Transfers 101: Which Methods Are Right for You?
Editorial Type: Columns/Opinions
Problems: Solved or Dissolved
My lesson in life is to give my problems a lot less worry. Rather, I need to give my problems a lot more patience knowing that in time they will all dissolve.
Read MoreIs It Time to Start a Blog?
It seems that every business leader has a blog these days. If you don’t, should you? It might surprise you to know that the answer is not always yes.
Read MoreDirect Mail: Us Versus Them
So many times poorly executed direct mail campaigns come down to how clients wanted to send it versus how recipients wanted to receive it. This can and should be avoided. Just because the client went to a seminar on the latest direct mail trends and was taught all the things they need to be doing,…
Read MoreDo Not Become an OSHA Statistic: The Top 3 OSHA Violations for Printing Operations
Every year, the Occupational Safety and Health Administration (OSHA) announces the Top 10 most frequently cited workplace violations. Each year PRINTING United Alliance publishes the Top 10 list for printing operations which can be found at this link. OSHA’s annual list includes violations from several industry segments including construction and general industry, with printing falling under the latter category. The top…
Read MorePlay Nice in the Sandbox – Capitalize on Market Opportunities
In the fast-paced world of the printing industry, the relationship between sales and production is crucial to a company’s overall success. Despite having different goals and day-to-day operations, these two departments must work together to deliver quality products efficiently and on time. When sales and production are misaligned or in conflict, it can lead to…
Read MoreWhat Was the July 31 QuickBooks Deadline?
Ask the Accountant… Question: What was the July 31, 2024 deadline from QuickBooks all about? Answer: Intuit/QuickBooks set July 31, 2024 as the last day that QB Desktop (Pro and Premier) could be purchased by a new customer or a current customer with a non-supported QB product. The good news is that the July 31…
Read MoreBe Teflon Tough
If you are hustling in your business, you will surely encounter lots of rejection, unkindness, loss, and psychological pain. The key to success is to anticipate these events and have a “Teflon tough” mindset that none of these things will “stick in your mind” and keep you from success. I can think of way too…
Read MoreWant More Sales? Cross-Sell This!
Who is the easiest company to sell to? The one that is already a customer. This is why cross-selling and upselling are so important. When you are already selling into an account, it makes sense to maximize your share of that customer’s business. For instance, if you’re selling prime labels, it’s a no-brainer to offer…
Read MoreCulture vs. Strategy?
“Culture eats strategy for breakfast” is an often-used phrase to describe an essential element of organizational success. Here’s my take: You need both. Without a comprehensive, well thought out strategy, businesses tend to operate in a state of constant randomness. And while short term success may be found in reacting to opportunities and circumstances as…
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