Raining Rose Inc., Cedar Rapids, Iowa, has announced the addition of Kelly Slaughter as its new national large account sales representative. Slaughter grew up in St. Louis, and attended college at St. Louis University. She worked in her hometown for…
Read MoreThe Republican National Convention Selects Official Merchandiser
While the merchandise provider for the Democratic National Convention was chosen months ago, the Cleveland 2016 Host Committee selected its official merchandise provider for the Republican National Convention yesterday. According to Crain’s Cleveland Business, Mogadore, Ohio-based ASW Global was chosen as…
Read MoreDoes Anti-Hillary Merchandise Sell Better than Anti-Trump Merchandise?
While Hillary Clinton won the Democratic nomination this week, it seems anti-Hillary Clinton merchandise is another winner, according to Time. Etsy seller Amy Doughty sells $3 buttons that poke fun at Clinton and the Monica Lewinsky scandal.The meaner…
Read MoreBonnaroo Bans (and then Unbans) Single-use Water Bottles
Bonnaroo, the famous music festival that takes place in the middle of the Tennessee summer heat, now will allow factory-sealed single-use water bottles within the concert area after initially barring them from the festival. Previously, according to The Tennessean, the festival decided this year to only allow empty water bottles into the concert area. This…
Read More6 Ways to Tackle Tie-Dye Apparel
When was the last time you considered using tie-dye apparel for your promotion? It is seeing a surprising resurgence. Brands, like Saint Laurent and Elder Statesman, are turning it high-end, and celebrities, including Justin Bieber, Jared Leto and Chris Martin, recently have sported the look, too…
Read MoreMuhammad Ali’s Death Could Cause Merchandise Boom
Legendary boxing champion and activist Muhammad Ali passed away last week. Regarded by many as the greatest of all time, Ali’s impact on the world of boxing and the world in general will…
Read MorePromo Direct Launches Patriotic Product Line
Promo Direct, Henderson, Nev., has launched a complete website section dedicated to patriotic promotional items. It is aimed at businesses and individuals wanting to highlight a marketing campaign focused on the Fourth of July celebrations. Most of these products feature the U.S. flag or camouflage colors. The company aims to use these products to provide…
Read MoreThe Wrap: Why Did Under Armour Hire a Fashion Designer? Has Lululemon Lost Its Way?
Under Armour taps fashion designer for new collection, Lululemon’s founder thinks the brand has lost its way, new survey shows consumers want properly fitting clothing, River’s End Apparel offers free decoration on Columbia apparel, and Ralph Lauren undergoes extensive revamp: Here’s what’s happening this week in the apparel world…
Read MoreHow Much Do You Love That Shirt?
You guys know that I love T-shirts. I couldn’t write about them as much as I do if I didn’t. And I know that you guys love T-shirts, too. You wouldn’t be as good at your jobs as you are if you didn’t. But how much does your end-user love your T-shirt? That’s the make-or-break question of a successful promotion…
Read MoreWe Are the Champions
I’m going to level with all of you. A few years ago, I did not know the first thing about…
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