The Brand Activation Association (BAA), New York, announced the creation of the Licensing Council to better inform and educate the industry about the use of licensing as a powerful marketing discipline and brand activation strategy.
Read MoreVernon Company Announces Staff Changes
The Vernon Company announced the retirement of two of its corporate officers and subsequent promotion of internal staff. Dan Stevenson, executive vice president, is retiring from the company after 31 years of service, and Jeff Burnett, vice president of marketing, is retiring after 24 years with the company.
Read MorePromo Marketing Closed July 4 and 5
The Promo Marketing offices will be closed on Thursday, July 4 and Friday, July 5 in observance of Independence Day. We will be back in the office on Monday, July 8 and will resume our normal newsletter schedule then. Have a safe and happy 4th of July!
Read More4imprint Launches Promotional Products Outlet Store with Online Bidding
Promotional products retailer 4imprint has launched a new online Outlet Store featuring Steal a Deal, a service that allows buyers to make offers on selected clearance products, and receive counter-offers or accepted bids in real-time.
Read MoreLeed’s Partners with Thule
Leed’s, a leading supplier in the industry and member of Polyconcept North America headquartered in New Kensington, Pa., announced the addition of Thule to its prestigious line of branded products.
Read MoreHub Pen Company Hires Melissa Bettua
Hub Pen Company, Braintree, Mass., announced that it has hired Melissa Bettua as sales support assistant.
Read MoreEnnis Inc. Acquires Select Assets of Goodwin Graphics
Ennis Inc. and Goodwin Graphics have reached an agreement where Ennis Inc. has acquired all artwork and production files from Goodwin Graphics. By gaining all of the current files it will allow Ennis to seamlessly continue to service existing Goodwin Graphics customers.
Read MoreRegister for PPAChicago 11th Annual Charity Golf Outing
PPAChicago will hold its Annual Charity Golf Outing, on July 15, at George Dunn National Golf Course. Sundog glasses giveaways, lunch, split the pot and goofiest golf outfit are just some of the events planned. Proceeds will benefit K-9 Comfort Dog Ministries and West Suburban Special Recreation Association (WSSRA). Click here to register.
Read More2013 Supplier Excellence Awards
Promo Marketing’s Supplier Excellence Awards honor the top suppliers of apparel and hard goods in 2013.
Read MoreMy Best Promotion
Distributors deal with commemorative awards all the time, but to present them to royalty? That’s a bit more rare, to say the least.
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