WOWLine, a Long Island-based supplier of toys and novelty promotions, has recently added David Monahan of Monahan & Associates and Jim & Linda Huller of James Huller Associates as multi-line representatives covering the western states. Combined, they bring over 50 years of experience with established distributors across the western territories.
Read MoreMarketing and the Selling Function
For the past four weeks we have taken an in-depth look at the promotional industry from a marketing perspective. Today I am going to shift gears a bit and make all of this marketing mammer-jammer applicable to the selling function.
Read MoreBe the Light or Be the Mirror
This is the season of light. The winter solstice is coming—the shortest day (light). For millennia mankind has celebrated the return of light with significant celebrations and holy days (holidays).
As you celebrate this year, think of and thank those who have brought light into your life and commit yourself to be bringing your light to others in your days ahead. Commit to being the light, bringing the light to your world this holiday season and throughout the new year.
Read More5 Tips for Mastering 2013’s Trade Shows
Zombie apocalypse or not, 2013 trade shows are coming. Here are the top tips on handling next year’s shows.
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Editor’s Picks: Tie Up Loose Ends
The holidays conjure up images of peace, sugarplum fairies and the obligatory gift that keeps on giving: a necktie. See some of the latest trends here.
Read MoreStarline Release 2013 Full Line Catalog
Starline USA Inc. recently announced the launch of its 2013 full line catalog and new products brochure, which included over 250 new products. This year’s new products include the company’s Vacuum Tumblers in Earth, Jewel and Energy colors series with a new patent-pending lid design, Bluetooth speakers, and a full new safety category with products such as hand protection, Bolle safety eye protection, head protection and Hi-Vis apparel. Other new products including CREE flashlights, quality knives and the Urban Peak line, which was designed to encompass versatility in both city and outdoor adventure lifestyles.
Read MoreNIKE Announces Senior Leadership Changes
NIKE Inc. announced that Roger Wyett, president of its affiliates, will be the company’s new vice president of action sports with responsibility for the Nike Brand’s skateboarding and snow businesses, as well as Hurley International LLC.
Read MoreNewton Manufacturing Promotes Robin Hand to Vice President of Sales
Newton Manufacturing Company recently announced that Robin Hand has been promoted to vice president of sales. Hand has been with the company since 2008, most recently as the senior sales manager, eastern region. He has worked in the promotional products industry for over 25 years as both a supplier and distributor. This promotion comes during Hand’s second stint with the company, having worked for Newton from 1986 to 1996.
Read MoreAHEAD Strikes Strategic Partnership With Avendra
AHEAD, the highly regarded headwear, accessories and apparel manufacturer, has agreed to a multi-year strategic partnership with Avendra, which provides a wide range of procurement services to companies in many industries, including golf.
Read MorePromoMatting by Americo Announces Acquisition of Shamrock Matting
Americo Manufacturing recently announced that the company has acquired Shamrock Matting, which is based in Chattanooga, Tennessee. Shamrock is a manufacturer of custom-printed logo mats and has been in business since 2000. Shamrock president, Mike Patrick, will be joining Americo as the national sales manager for the PromoMatting Division, effective immediately.
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