To celebrate its 60th anniversary this year, Portland, Oregon-based ShedRain is launching one of the most innovative product lines in its history this spring. The line offers a slew of new umbrella products, including the Walk Safe safety umbrella, WeatherTrek compact umbrellas, Modern Mini umbrellas, the Modern Classic umbrella and a variety of fashion styles. In addition, the company will introduce the new ShedRain Sport Rain Suit. “Turning 60 means we are seasoned veterans in this industry,” said Jeff Blauer, executive vice president of business development. “Through the years, we’ve consistently provided a quality product that’s fashionable and backed by ShedRain’s exceptional reputation for
Read MorePromotions East to Host Record Number of Exhibitors in June
Promotions East 2007 is expected to host a record number of exhibitors this June, with more than 620 companies having contracted to exhibit at the show to date. The event will be held June 4-6 at the Atlantic City Convention Center in New Jersey. “We fully expect Promotions East 2007 to be bigger and better than ever,” said Mike Schenker, national accounts manager and sales administrator for Hilton Apparel Group and president of SAAGNY, the show’s producer. “This show is the premier networking venue for distributors and suppliers in this region, as well as an excellent source for educational opportunities.” This marks the
Read MoreLoom Craft to Produce Rug Barn Products
Loom Craft, Belton, S.C., has acquired the rights to all non-licensed patterns, logos, trademarks and a large number of licensed patterns from The Rug Barn of Abbeville, S.C. Loom Craft is continuing to work with other licensors on obtaining additional pattern rights. It has currently incorporated a large number of selected items from the former Rug Barn stock and custom lines into its existing weave library. Due to design and technical differences, Loom Craft is not immediately able to convert and manufacture all items that were offered by The Rug Barn; however, the company will develop additional styles as customers request them. For more
Read MoreAdmore Recognized As Designer-Friendly Company
Admore, Macomb, Mich., an Ennis company, was recently recognized as a “Top 100 Designer Friendly Company” in the February 2007 issue of Graphic Design USA. Recipients of the award are honored for providing topflight products and services, adding value, finding solutions and supporting the graphic design community. Admore was commended for its user-friendly Web site that features design templates and tip sheets to help designers avoid error. Since 1947, Admore has provided its customers with professional presentation products. The company is a producer of stock and custom presentation folders, key and gift card holders, portfolios, certificate covers, binders, totes, CD/DVD packaging, photo holders, Conformer
Read More**VIDEO – JMTek condenses high tech items into small packages
**VIDEO – JMTek condenses high tech items into small packages
Read More**VIDEO – Creative Leather Imaging brings music to Andy Warhol’s ears
**VIDEO – Creative Leather Imaging brings music to Andy Warhol’s ears
Read More0307_ST_Intro
Sports equipment is generally associated with the player. Equally important, however, is the equipment of the fan. Whether the game is professional, amateur, Olympic, Little Leauge or corporate, fan spirit is a reliable factor of the game for any team. Sporting events also remain some of the most popular shared experiences in the country, and those where many spectators are literally willing to wear their loyalty on their sleeves. Just like a lifelong fan who clings to the hope of an elusive championship ring, sports-related promotions are dependable opportunities for repeat exposure. For marketers, adding logos to sports-related gear ensures company presence in a crowd—not
Read More03/07_Towels Intro
There are few things more comforting than the soothing embrace of a fluffy, soft towel after a favorite under- or above-water activity. And when the everyday commodity can be transformed into a useful advertising medium with multiple promotional capabilities, even better. Towels are prime for all things hospitality, all things sports-related, all things domestic and, well, for just about all things. Going back to some of the towel’s earliest beginnings, the item played an important role in Serbian tradition. Towels were a “metaphor and a feature in wedding and funeral customs, a value that was bestowed and exchanged, an important decoration in a house.”
Read MoreCANDIDATES PASS INDUSTRY CERTIFICATION EXAMINATIONS
A total of 44 industry professionals passed the Master Advertising Specialist and Certified Advertising Specialist (MAS/CAS) certification examinations administered by Irving, Texas-based Promotional Products Association International (PPAI) at January’s PPAI Expo in Las Vegas. “Earning a professional certification is an avenue being traveled by more and more people in the industry,” noted Steve Slagle, PPAI’s president and CEO. “Making the commitment to pursue a MAS or CAS certification is a benchmark of the effort individuals are willing to make to ensure their future business success and the overall professionalism of the industry.” The MAS certification requires the equivalent of 170 hours from a structured curriculum, five
Read MoreLABEL ART ENHANCES ONLINE ORDERING SERVICE
Label Art, Wilton, N. H., has announced the availability of its newly enhanced online ordering service. Customers can use the service to place catalog orders, upload artwork, view proofs and track order status 24 hours a day, seven days a week. The system also offers an automatic notification of shipment when orders are complete. For more information, call (800) 258-1050 or visit www.labelart.com.
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