By Ilise Benun, www.marketingmentor.com I [recently] spoke to lots of clients who complained about wasting their time on prospects who can’t afford their services. The problem is: they didn’t know it until they’d already put in a lot of time, either talking on the phone or creating a proposal. Some even met in person. That’s why we highly recommend that you bring up the topic of money right away, on the first phone call, just to make sure you’re on the same page. How? You should always ask first what their budget is. But if they don’t have one or don’t want to give it
Read More**VIDEO – Staton launches new apparel lines
**VIDEO – Staton launches new apparel lines
Read More**VIDEO – Moisture wicking explained by Zorrel
**VIDEO – Moisture wicking explained by Zorrel
Read More**VIDEO – American Zebra protects electronic devices
**VIDEO – American Zebra protects electronic devices
Read More**VIDEO – At ASI Dallas, Webb Company showcases two new lights for promotions
**VIDEO – At ASI Dallas, Webb Company showcases two new lights for promotions
Read More**VIDEO – Learn about Mega Fast in a hurry
**VIDEO – Learn about Mega Fast in a hurry
Read MoreTips of the Trade: “Four Cures for Foot-in-Mouth Disease”
By Meryl K. Evans and Hank Stroll, www.marketingprof.com William Shatner’s character in Boston Legal, Denny Crane, puts his foot in his mouth all the time and doesn’t apologize for it. But, in the real world, when we say something untoward about someone, we can’t let it slide. Instead, we blush, we feel our hearts race, and we want to bite our tongues. Months later, we might be able to laugh it off. Yet, when a situation involves a client or colleague, laughing it off isn’t likely. Instead, we experience awkward moments when we run into the person or anyone who knows about the
Read More114 Distributors Join iPROMOTEu in 2006
iPROMOTEu, Wayland, Mass., recently announced a total of 114 promotional products distributors affiliated with the organization in 2006, representing an estimated annual sales volume of $21,000,000. According to company personnel, iPROMOTEu is welcoming new Independent Distributor Affiliates (IDAs) at a rate of nearly one every second business day. More than 300 independent distributors are now affiliated with the company from more than 40 states throughout the country. In addition to the increase in its number of IDAs, iPROMOTEu’s 2006 order volume increased by more than 60 percent compared to its 2005 performance. Of his company’s accomplishments, Ross Silverstein, president and CEO, said,
Read MoreDunbrooke Wins Multiple Awards
Dunbrooke, Independence, Mo., was recently presented with three prestigious industry awards for service during 2006. The company ranked No. 1 in Best Outerwear Supplier and No. 2 in Best Corporatewear Supplier in Corporate Logo magazine’s “Best of Business” poll. In addition, PPAI honored Dunbrooke as an Award of Merit winner in the S10 ($20,000,001 to $50,000,000 in annual sales) category. Geiger announced its top suppliers at January’s PPAI Expo in Las Vegas, and Dunbrooke was presented an Award of Excellence and a Gold Star Supplier Award for providing excellent service throughout the year. “We were delighted when we found out
Read MoreR.S. Owens to Discuss Oscars on Travel Channel, Hires Production Planner
R.S. Owens, Chicago, will be profiled on the Travel Channel’s “John Ratzenberger’s Made in America” in a segment about the making of the Oscar statuettes, on Tues., Feb. 20 at 8 p.m. (CST). In other news, Al Haske, supply chain manager, recently announced the hiring of Dwight Hagberg as production planner/scheduler. In this role, Hagberg will be responsible for developing production schedules and manufacturing lead times for sales quotes. “Dwight fills a key position on the Materials Management team,” said Haske. “He will contribute to on time delivery at the front end of the supply chain, making sure that production is smartly planned
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