Michael Siegal, chairman of the board for Olympic Steel, grew the company from $35 million to more than $1.6 billion in revenue. Siegal discusses with host Greg Muzzillo how, as captain of the ship, you cannot panic in the storm—you must be able to embrace change to continue to grow and be successful…
Read MoreWhat You Should Know About QuickBooks Payment Reminders
Ask the Accountant… Question: QuickBooks can send payment reminders to clients. What do you know about it? Answer: That is a new feature in QuickBooks that might be helpful, but . . . I have reservations about it for our industry, because the automated nature of the payment reminders takes away the personal nature of…
Read MoreMcDonald’s Goes Minimal for ‘Joyful’ Packaging Redesign (But Will It Update Uniforms?)
Shortly after Burger King announced its full rebrand, including employee uniforms and packaging for all of its menu items, McDonald’s had its own redesign news to share, debuting a whole new look for its packaging. Will it update its employee uniforms, too?…
Read MoreiPROMOTEu Expands Corporate Business Development Team
iPROMOTEu, Wayland, Mass., one of the largest and fastest-growing distributor organizations in the promotional products industry, has announced the addition of two new business development team members: Erik Salo, TAS; and Annie Costello, TAS…
Read MoreZOOMcatalog Adds Josh Storey as Digital Marketing Assistant
Josh Storey has been hired as the digital marketing assistant for ZOOMcatalog. Storey will work closely with director of marketing Rob Alley, and leverage his experience as a copywriter and marketer in the promotional products industry to assist with branding, messaging, product and digital marketing, and other growth initiatives.…
Read MoreThe ASTM Face Mask Standard Is Here: Full Details on Labels, User Instructions and More
After a period finalizing the last details, ASTM International has released its final face mask standards for consumer masks. The Standard Specification for Barrier Face Coverings, a first of its kind, creates criteria regarding construction, fit, manufacturing and use for non-medical masks…
Read More4 Business Philosophies to Guide You in 2021
As I do each year, I first reflect on my experiences of the previous year. Then, using the benefit of having had those experiences, I make plans for the new year. Last year confirmed several important business philosophies for me. Here are four of them and how you can apply them to your own promo business…
Read MoreKoozie Group Reintroduces Promotional Products and Solutions to International Audiences
Koozie Group (formerly BIC Graphic) is once again selling promotional product solutions outside the U.S., Canada and approved territories after changing its company name. For the last three years, the supplier’s sales of promotional products were limited due to a clause within the sales agreement with its previous owner…
Read MoreMcDonald’s Is Hyping Up a New Sandwich With a Vinyl Record, a Hoodie and Its Own Merch Website
Tomorrow at noon, McDonald’s customers can visit CHKNDrop.com for a “limited-edition capsule.” The release includes early access to the Crispy Chicken Sandwich, a “never-before-heard audio track” on 7” vinyl created by Tay Keith, and a limited-edition hoodie…
Read MoreAmazon’s Latest Acquisition Sets Up Potential E-Commerce Showdown With Shopify—and Has Branded Merchandise Implications
In January, Amazon quietly purchased Selz, a small Australian startup that, like Shopify, allows businesses to easily set up online stores. What exactly the company plans to do with Selz is still unclear, but we have some guesses—an obvious one, and a speculative one with branded merchandise implications…
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