In the promotional products business in particular, the online component of marketing is hugely important for growing your client base and sales. There are three reasons why internet marketing is critical to the success of your promo business. Let’s look at those reasons and how you can use them to your advantage…
Read MoreOmniPrint International Presents DTG Creators Boot Camp Featuring Successful Entrepreneurs and Business Leaders: Last Chance to Register!
In addition to providing digital solutions for traditional screen apparel printers looking to upgrade to DTG, the Creators Boot Camp will also address net new revenue possibilities for commercial, in-plant, wide-format, packaging and promotional printers. Registration is free…
Read MoreHow New Promotional Products ERP Solutions Can Increase Efficiency and Decrease Operating Expenses (and What to Look for When Selecting One)
Tomorrow’s winners will use the current business climate as an opportunity to be prepared to succeed as the pandemic recedes and the economy returns to the norm. An efficient, flexible, cloud-based ERP system is no longer a luxury for distributors. It is essential to combine, coordinate and simplify the processes required to manage the business…
Read MoreOfficial Trump Merchandise Store Returns on GOP-Backed Platform After Shopify Ban
Three months ago, Shopify took down the official Trump Campaign and Trump Organization online stores. The decision came after the U.S. Capitol building attacks, with Shopify saying that the sites violated terms of use policies. Today, Trump merchandise is back on the web via WinRed, the Republican Party’s small-dollar fundraising platform…
Read More6AM Sourcing’s Scott Pearson and Scott Edidin on Building a North American Supply Chain, Promo’s Shipping and Logistics Challenges, Custom Pinatas (and More)
Scott Pearson and Scott Edidin tell us about their new company, Mexico’s surprising manufacturing capabilities and some of the custom programs they’ve done so far (including one involving pinatas). They also share firsthand analysis of the pandemic’s impacts on the promo supply chain and how North American sourcing is alleviating logistics and supply chain pain points…
Read MoreStarbucks Is Testing a Reusable ‘Borrow a Cup’ Program (Similar to Burger King’s Reusable Packaging)
Starbucks is testing a new reusable cup program in Seattle this spring. The Borrow a Cup program started at five stores on March 30 and will last through May 31. For an extra dollar, Starbucks customers can get their beverage in a reusable cup, and then return it next time they come in by scanning it at a kiosk or through a local Seattle pickup service…
Read MoreThe Best 2021 Masters Merchandise: Pimento Cheese Sandwich Tees, Garden Gnomes and More
The Masters Tournament will allow a limited number of fans to watch in person at Augusta this year, meaning the patrons-only merchandise tent will be open. But, since it won’t be at full capacity, the online shop is still up for folks watching from home. And this year’s merchandise is pretty wild…
Read MoreSubmit Your Nomination for Print+Promo Marketing’s 2021 Women in Print and Promo Issue!
In the print and promo world, there are more women than ever before running the show—creating dynamic marketing campaigns, generating sales dollars, running machinery and leading multimillion-dollar companies. More importantly, they’re guiding the new generation of women entering the workforce. Print+Promo Marketing would like to recognize some of these women, and we’re asking for your…
Read MoreXinjiang Cotton (and the International Politics Around It) Is Becoming a Big Problem for Apparel Brands
The International Olympic Committee is drawing criticism this week after it was revealed that its staff uniforms for the Tokyo games are made by an apparel company that uses Xinjiang cotton. On the opposite end, H&M and other major apparel brands are facing intense backlash in China for moving away from Xinjiang cotton…
Read MoreOur 5 Favorite Promotional Products of the Week: Earbud Shoeboxes, NatGeo Moleskine Journals and More
Yesterday, we looked at some of the different COVID vaccination stickers being handed out right now. There are some creative designs out there, with different organizations and venues customizing the stickers. We’re keeping the creativity train rolling today by taking a look at five other top promotional products from this week…
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