I love Dan Pena. He tells the unvarnished truth. He has a great short (30-second) speech that you are 2,000 cold calls from being a millionaire. He’s right. But the problem, as he so truthfully says, is that most people don’t want to be a peddler. Check it out: Yes, most buyers are happy…
Read MoreWomen in Print and Promo: Sharon Schiffelhuber Director of National Accounts, HPG
Sharon Schiffelhuber details her decorated career in the promo space, which has been over 40 years in the making.
Read MorePCNA Welcomes Doug Mitchell as Chief Growth Officer
Polyconcept North America (PCNA) announced the appointment of Doug Mitchell to the role of chief growth officer, a new position within the company’s executive leadership team.
Read MoreWomen in Print and Promo: Amy and Lauren Kovach, Account Executives, American Solutions for Business
This mother-daughter duo details their journey as business partners and what they’ve taken away as their greatest accomplishments since joining forces.
Read MoreWomen in Print and Promo: Dominique Volker, Executive Director of Enterprise Sales, Whitestone Branding
Dominique Volker, executive director of enterprise sales for Whitestone Branding, details her journey from growing up in a sleepy town in central Pennsylvania to becoming a sales powerhouse.
Read MoreEnnis Announces Appointment of Interim General Managers
Ennis Inc. announced the retirement of Henry Shultz and the promotions of Tom Nims as Interim General Manager of General Financial Supply (GFS) and Printgraphics in Nevada, Iowa, and Ken Riles as Interim General Manager of Northstar in Brooklyn Park, Minnesota. “I want to thank Henry for all he has done for the last 44…
Read MoreHow and When to Use Premium Brands In Your Promotions
One way to stand out in the competitive industry is to use products that come from a premium brand for your promotional campaign.
Read MoreIs Your Company Excluding Potential Customers?
While some might choose to look the other way in the presence of, in this case, racism or sexism (consider that discrimination based on age, cultural heritage, sexual preference, and disability can also occur), the act of excluding a person as a potential customer is not only bad for society, it’s bad for business.
Read MoreThe Power of Customer Service and Clear Communication
There are two powerful elements that set successful businesses apart from the rest — exceptional customer service and clear communication.
Read MoreExecutive Perspectives: How Edwards Garment CEO Jose Gomez Sets His Goals
Jose Gomez, CEO of Edwards Garment, shares his goal-setting process, gets honest about staffing challenges, and explains how apparel companies help brands tell meaningful stories.
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